EPISODE · Aug 21, 2007 · 58 MIN
Landing Page Conversion: Getting Significant Improvements Even When You Can’t Complete Your Tests
from MarketingExperiments.com Web Clinic Podcasts · host Mec Labs
What do you do with a test when conversion rates don't validate? We have all probably designed a test webpage or offer email that we expected to dramatically outperform the control and been stunned when performance was poor, or the results came back inconclusive.
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Landing Page Conversion: Getting Significant Improvements Even When You Can’t Complete Your Tests
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