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EPISODE · Jan 28, 2008 · 56 MIN

Landing Page Optimization: Finding Ideal Price Points

from MarketingExperiments.com Web Clinic Podcasts · host MarketingExperiments

How do you know when it's better to raise prices to increase revenue, or reduce prices and pump up your Conversion Rate? In this clinic we will review the results of recent testing on price elasticity of demand, and what they revealed about optimizing prices and increasing total revenue.

Episode metadata supplied by the publisher feed · Published Jan 28, 2008

What this episode covers

How do you know when it's better to raise prices to increase revenue, or reduce prices and pump up your Conversion Rate? In this clinic we will review the results of recent testing on price elasticity of demand, and what they revealed about optimizing prices and increasing total revenue.

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Frequently Asked Questions

How long is this episode of MarketingExperiments.com Web Clinic Podcasts?

This episode is 56 minutes long.

When was this MarketingExperiments.com Web Clinic Podcasts episode published?

This episode was published on January 28, 2008.

What is this episode about?

How do you know when it's better to raise prices to increase revenue, or reduce prices and pump up your Conversion Rate? In this clinic we will review the results of recent testing on price elasticity of demand, and what they revealed about...

Can I download this MarketingExperiments.com Web Clinic Podcasts episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
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