Las características que comparten todas las marcas memorables

from Brand Words, un podcast de Umbel Partners · host Umbel Partners

¿Por qué Apple es la marca con más fanáticos? ¿Por qué la gente ama tanto a Ikea? ¿Y por qué Starbucks atrae a tantas personas pese a que no vende el mejor café? ¿Qué tienen estas marcas que parecen dotadas de un aura especial en todo momento? Intentamos dar respuesta a estas preguntas en un nuevo episodio de Brand Words donde hacemos un recorrido por aquellas características que comparten las marcas memorables para que puedas tomar nota y, de ahora en adelante, alcanzar tu ambición de llevar la marca que gestionas al "top of mind" de tu categoría. — Guión y narración por ⁠⁠⁠⁠⁠JJ Portillo⁠⁠⁠⁠⁠ Producción por ⁠⁠⁠⁠Eduardo Parra⁠⁠⁠⁠ Aprende más en ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.umbelpartners.com/brand-words⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Síguenos en ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram

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This episode is 7 minutes long.

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This episode was published on January 31, 2024.

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