EPISODE · Dec 20, 2025 · 9 MIN
Last Minute PPC Campaign Setup for Christmas Rush - Amazon Seller Ad Tutorial
from My Amazon Guy · host Steven Pope
Send us Fan MailIt's PPC campaign time for Christmas. This video explains the importance of setting up a dedicated PPC campaign for your Amazon brand during the Christmas season, guiding you through the campaign builder and demonstrating how to choose campaign types and set up targeting options. Learn how a strategic pay per click campaign and a solid christmas marketing strategy can boost your visibility and sales this holiday season. Before building your next amazon ppc strategy, get clarity on what’s missing, avoid wasted ad spend with expert help: https://bit.ly/4jMZtxu#AmazonPPC #AmazonAdvertising #AmazonSellers #HolidaySales #ecommercegrowth -------------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTQ4 Selling Playbook: https://bit.ly/46Wqkm32025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovAmazon PPC Guide 2025: https://bit.ly/4lF0OYXAmazon Crisis Kit: https://bit.ly/4maWHn0TIMESTAMPS00:00 – Why Christmas PPC campaigns matter00:40 – Why Sponsored Products should get most budget01:41 – Manual targeting for holiday gift keywords02:48 – Finding gift keywords buyers actually search03:50 – Validating keywords directly on Amazon05:00 – Seasonal keyword strategy and end dates05:35 – Bidding higher on gift keywords06:38 – Campaign settings and bid adjustments08:04 – Budget planning for short holiday campaigns08:55 – Reviewing data and fast optimizations________________________________Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
What this episode covers
Send us Fan Mail It's PPC campaign time for Christmas. This video explains the importance of setting up a dedicated PPC campaign for your Amazon brand during the Christmas season, guiding you through the campaign builder and demonstrating how to choose campaign types and set up targeting options. Learn how a strategic pay per click campaign and a solid christmas marketing strategy can boost your visibility and sales this holiday season. Before building your next amazon ppc strategy, ge...
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Last Minute PPC Campaign Setup for Christmas Rush - Amazon Seller Ad Tutorial
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