Launch an ABM Campaign in 1 Day, with MJ Peters

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This episode is 41 minutes long.

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This episode was published on February 27, 2023.

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from B2B Growth · host Sweet Fish

In this episode, Benji talks to MJ Peters, VP of Marketing at CoLab. Recently MJ challenged her team to craft and launch an ABM campaign in 1 day, we break that down in this episode. Also discussed, her perception of media brands vs. brand marketing and how you can win with either.

Episode metadata supplied by the publisher feed · Published Feb 27, 2023

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Launch an ABM Campaign in 1 Day, with MJ Peters

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