EPISODE · Jul 24, 2026 · 48 MIN
Laura West: Secrets of Joyful Marketing
from POWER to Live More with Jo Dodds
Laura West, the founder of Joyful Business, is a business coach, author of several books and a sought-after speaker who is passionate about creativity in business. Laura has helped thousands of entrepreneurs embrace creative marketing strategies and develop signature products and programmes to successfully share their story with a broader audience. She is also a visual graphic facilitator, using hand-drawn visual mural and info-doodles in webinars and keynote speeches to educate and inspire. Laura joins me today to discuss why she left her prestigious corporate role in marketing to become an entrepreneur and why she loves coaching creative clients who want to change the world with their work. She shares the secrets of being in tune with your energy and how finding your ‘flow-mentum’ helps you find your authentic marketing style while enjoying that part of your business. Laura also shares the tools she uses to stay productive, and why she decided to create her own printable planner, the Joyful Business Planner. “Scattered energy gets scattered results. Focused energy gets focused results” Laura West Today on the Power to Live More Podcast: The three key things Laura does for her clients How blocking time in her day helps her to focus The importance of understanding your natural rhythms What ‘Creative Cafe Time’ is and why it’s critical to creativity Why authenticity in your core marketing method is the key to success Why she loves making connections with her informal networking challenges How Laura cultivates optimism and how she keeps in alignment with happiness Laura’s love of podcasts and books and how they help keep her moving forward How to re-prioritise when your day doesn’t go as planned Why she encourages her clients to write a ‘joy list’ Resources Mentioned: Otter transcription tool The Pursuit of Happiness by Dr. Barbara Fredrikson Google Calendar Sticky Note Planning Method Asana Ayoa Evernote Creative Pep Talk Podcast Rock the Podcast Online Marketing Made Easy Podcast Engage for Success Podcast Connect with Laura West: Joyful Business Joyful Business Plan Fun Fabulous Follow Up Challenge Facebook: Joyful Business Community Pinterest LinkedIn Connect, Share, Inspire Thank you for joining me for this week’s episode of the POWER to Live More Podcast! If you enjoyed this episode and would like to help support the show, please head over to Apple Podcasts or Stitcher, subscribe to the show and leave your honest review! You can also help me reach even more amazing business owners and leaders by sharing your favourite episodes on your social media channels. Don’t forget to check out my website join my Facebook Group, follow me on Twitter and connect with me on LinkedIn, YouTube, and Instagram to interact with me and my amazing audience!Show notes provided (brilliantly, my words not theirs!) by Lidwell Writing Services, LLC The post Laura West: Secrets of Joyful Marketing first appeared on POWER to Live More.
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