Leading the Charge: Black Women Transforming Rodeo

Episode Title: Episode Audio Link: https://podcast.ablackexec.com/episode/Leading the Charge: Black Women Transforming Rodeo Episode Video Link: In this inspiring episode of the Black Executive Perspective podcast, hosts Tony Tidbit and Chris P. Reed welcome Valeria Howard Cunningham, the president, and owner of the Bill Pickett Invitational Rodeo. Valeria shares the journey of the world's only African American touring rodeo led by a black woman, discussing its challenging beginnings, her decision to continue its legacy, and the impactful team of black women who support her. She reflects on the resistance faced in a predominantly white and male-dominated industry, and the important community initiatives driven by the BPIR Foundation. Valeria emphasizes the importance of perseverance, community support, and the continuous effort to give back through educational retreats, wellness programs, scholarships, and more. The episode also highlights notable achievements such as significant prize money in rodeo competitions, partnerships with prominent organizations, and international recognition. Listeners are encouraged to adopt the LESS (Learn, Empathy, Share, Stop) approach to reduce discrimination and promote understanding.▶︎ In This Episode 00:00: Introduction and Host Welcome01:17: Guest Introduction: Valeria Howard Cunningham02:22: Valeria's Background and Rodeo Beginnings04:32: Challenges and Achievements in the Rodeo06:09: The Origins of the Bill Pickett Invitational Rodeo14:55: Overcoming Resistance and Building the Rodeo25:11: Support and Community Impact34:53: Reflecting on Achievements and Celebrations37:30: Challenges and Perseverance in the Rodeo World39:10: Community Contributions and Educational Initiatives55:22: Partnerships and Expanding the Rodeo's Reach59:22: Final Thoughts and Advice for the Next Generation01:07:45: Call to Action: LESS - Learn, Empathize, Share, Stop🔗 Resources Links and resources mentioned in this episode:🔔 Listen and Subscribe Listen to this episode and subscribe for future updates subscribe to A Black Executive Perspective podcast onYouTube PodcastsApple PodcastsSpotify PodcastsAmazon MusicOther platforms or by searching "TonyTidbit" if you like what we're doing and would like to support us, here's some ways you can help us continue the uncomfortable conversations that drive changesubscribe to our newslettergive us up to a 5 star review on Apple Podcastsshare an episode with a friend, family member or colleague🗣️ Follow @ablackexecfollow us across social media @aBlackExecLinkedInInstagramFacebookYouTubeTwitterTikTokWhatsApp ⭐️ Follow @TonyTidbitfollow Tony across social media @TonyTidbitTwitterLinkedInFacebook This episode was produced by TonyTidbit ™ . Copyright © 2024 A BLACK EXECUTIVE PERSPECTIVE LLC. All rights reserved. No part of this podcast may be reproduced without prior written permission. For permissions, email [email protected] .