Leading the New Work Era Through Digital Transformation and Human Connection w/ Melissa Waters, Upwork

In the latest episode of Marketing Vanguard, Melissa Waters sits down to talk about leading marketing through digital and team transformation over the years. Operating as a self-serve marketplace, Upwork gives access to a wide pool of freelancers spanning multiple categories. As CMO, Waters discusses how she and her team are pulling the human element through their marketing.Listen to this week’s episode to hear more about Melissa’s journey in the tech world to how she’s helping to evangelize the work marketplace for both talent and businesses. Hosted on Acast. See acast.com/privacy for more information.