EPISODE · Jun 11, 2026 · 26 MIN
Leasing Isn’t Broken - The Renter Has Changed
from No Vacancy, No Filter · host Apartment All Stars
Everyone says leasing is broken.The market is tougher. Renters are harder to convert. Concessions aren’t working like they used to. But what if the problem isn’t leasing at all?In the debut episode of No Vacancy, No Filter, Lisa Trosien, Virginia Love, and Kate Good tackle one of multifamily’s favorite narratives and challenge the assumptions behind it.The conversation explores how renter expectations have evolved, why technology can’t replace human connection, what today’s consumers expect from the leasing experience, and why many teams are struggling now that the market has returned to normal levels of competition.Plus, the Apartment All Stars discuss what they’ve seen on social media, share practical ideas from the field, and leave listeners with actionable takeaways they can implement immediately.
What this episode covers
Everyone says leasing is broken.The market is tougher. Renters are harder to convert. Concessions aren’t working like they used to. But what if the problem isn’t leasing at all?In the debut episode of No Vacancy, No Filter, Lisa Trosien, Virginia Love, and Kate Good tackle one of multifamily’s favorite narratives and challenge the assumptions behind it.The conversation explores how renter expectations have evolved, why technology can’t replace human connection, what today’s consumers expect from the leasing experience, and why many teams are struggling now that the market has returned to normal levels of competition.Plus, the Apartment All Stars discuss what they’ve seen on social media, share practical ideas from the field, and leave listeners with actionable takeaways they can implement immediately.
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Leasing Isn’t Broken - The Renter Has Changed
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