Les secrets du 'Pricing' - Stéphan Guinchard

What this episode covers

Orica, Radiall, Nivarox… Ces noms ne vous disent peut-être rien et pourtant, leur influence est partout autour de nous. 😶‍🌫️Ce sont des ‘champions cachés’, leaders mondiaux dans leur domaine et inconnus du grand public. Une part de leur secret réside dans leur capacité à ‘pricer’ parfaitement leurs produits, afin de se rendre incontournables. 🔝🦄Ancien Senior Director chez Simon Kucher & Partners, Stephan Guinchard est le fondateur de MAKE Stratégie France. Il est un expert des champions cachés et de leurs stratégies de pricing. 🏷️Inscrivez-vous dès maintenant aux prochaines Masterclasses de l'Excellence Commerciale ici:https://www.incenteev.com/#masterclasseLe replay vidéo disponible sur Youtube :https://youtu.be/I185puY6nyUVous avez aimé cette vidéo ? N'hésitez pas à nous suivre sur LinkedIn:https://www.linkedin.com/company/incenteev/ Hébergé par Acast. Visitez acast.com/privacy pour plus d'informations.

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Frequently Asked Questions

How long is this episode of Les Masterclasses de l'Excellence Managériale by Incenteev?

This episode is 50 minutes long.

When was this Les Masterclasses de l'Excellence Managériale by Incenteev episode published?

This episode was published on November 10, 2022.

What is this episode about?

Orica, Radiall, Nivarox… Ces noms ne vous disent peut-être rien et pourtant, leur influence est partout autour de nous. 😶‍🌫️Ce sont des ‘champions cachés’, leaders mondiaux dans leur domaine et inconnus du grand public. Une part de leur secret...

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