Lessons from Losing: Ray Wright, uFurnish.com

What's it really like building a business with your life partner?In this episode of Lessons from Losing, Ray Wright, co-founder and Chief Commercial Officer of uFurnish.com, shares the setbacks, difficult decisions and lessons behind building the UK furniture discovery platform alongside his wife and co-founder, Deirdre.From the hiring mistakes that proved costly in the early days, to seeing a major retail partner suddenly collapse and leave a significant hole in the business, Ray reflects on the realities of startup life, the importance of strong relationships, and why some ideas only reveal their value after they fail the first time.He also discusses the unique dynamic of founding a company as husband and wife, why curiosity is one of the most important qualities for any entrepreneur, and how his definition of winning has evolved from chasing short-term results to building something sustainable for the long term.Lessons from Losing is an interview series from Awin, where we sit down with founders and business leaders to uncover the slip-ups, setbacks and struggles behind their success.If you enjoyed this episode, subscribe to Awin's YouTube channel for more episodes of Lessons from Losing, founder stories and expert insights from across the world of digital marketing.#GetAWinWithAwin