Let's Talk About Hyper Shoes
from The Mileage Podcast Hosted by Yowana
Find your next running shoe on the Supwell app, home of the best shoe deals: https://apps.apple.com/us/app/supwell/id6753905424 (02:00) Cole Joins the Pod (07:21) Super shoes vs. hyper shoes (08:47) What makes a shoe “hyper” (11:35) Pace and ground contact time (17:10) Nike’s shoe rollout (18:14) Product launches and brand strategy (21:16) Adidas’ record-breaking summer (21:45) Nike’s U.S. race-day reach (27:23) Charles Hicks’ Apex critique (32:06) Yowana’s first impression of the Apex (39:21) Puma Fast R 3 and Project 3 (43:02) ASICS Sky vs. Edge (54:11) Lighter racing shoes (66:23) 3D-printed midsoles (69:49) Running Supply and the Rec Room NYC Pop-Up Thanks for watching! Here's how you can support the channel. 1. Join my app to take your training to the next level. Buy/sell/trade running shoes and swap training and shoe advice with fellow hobby joggers: https://apps.apple.com/us/app/supwell/id6753905424 2. Buy your new shoes, running gear and fuel through my Running Warehouse link. 3. Get matched with the best running shoe for you at https://runningshoematcher.com (I built the running shoe database and matching logic. It's pretty cool and actually works) 4. Buy a hobby jogger hat and other cool Supwell Certified drip at https://hobbyjogger.com 5. Follow the Instagram https://www.instagram.com/supwellrunning/
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