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EPISODE · Nov 1, 2024 · 28 MIN

LIHA Beauty: From Kitchen Dream to Cult Brand

from Leap into Luxury

In this episode of LEAP into Luxury, we sit down with Abi Oyepitan, co-founder of LIHA Beauty, a luxury skincare brand that celebrates African heritage. Abi shares insights into the brand's journey, from its humble beginnings in a kitchen to its rapid expansion and successful launch in Anthropologie. We discuss the challenges and triumphs of scaling a luxury brand, the importance of in-person activations, and the valuable lessons learned along the way. Plus, we delve into how LIHA Beauty is nurturing a dedicated community and rewarding its loyal customers, proving that a brand built on authenticity and connection can truly thrive.Hosts: Natalie Lennon & MJ Evely Guest: Abi OyepitanCreated by: LEAP LuxeSound Production: Housestudios 

Episode metadata supplied by the publisher feed · Published Nov 1, 2024

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In this episode of LEAP into Luxury, we sit down with Abi Oyepitan, co-founder of LIHA Beauty, a luxury skincare brand that celebrates African heritage. Abi shares insights into the brand's journey, from its humble beginnings in a kitchen to its rapid expansion and successful launch in Anthropologie. We discuss the challenges and triumphs of scaling a luxury brand, the importance of in-person activations, and the valuable lessons learned along the way. Plus, we delve into how LIHA Beauty is n...

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LIHA Beauty: From Kitchen Dream to Cult Brand

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This episode is 28 minutes long.

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This episode was published on November 1, 2024.

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