LinkedIn Win: Land Right episode artwork

EPISODE · Jul 15, 2025 · 26 MIN

LinkedIn Win: Land Right

from CanadianSME Small Business Podcast · host SK Uddin

Welcome to the CanadianSME Small Business Podcast, hosted by Kripa Anand, where we explore strategies that help entrepreneurs and business leaders thrive. Today, we're discussing the power of authentic storytelling, using LinkedIn for business growth, and building thought leadership to influence your audience. Recent trends emphasize the growing need for personal branding, networking, and authentic communication to drive success.Joining us is Bobby Umar, a 5x TEDx speaker, keynote speaker, and founder of The Thought Leadership Branding Club. With his expertise in personal branding, Bobby helps professionals and entrepreneurs amplify their voices. Today, we'll talk about vulnerable storytelling for leaders, leveraging LinkedIn to land leads, and building influence in the digital world. Let’s dive in!Key Highlights:Vulnerable Storytelling for the Authentic Leader: Bobby will explain the importance of vulnerable storytelling for the authentic leader and how leaders can use their personal narratives to build trust, inspire their teams, and create a stronger connection with their audience.Learning to Leverage (and Love!) LinkedIn to Land Leads: Bobby will share his top strategies for small business owners and entrepreneurs to effectively leverage LinkedIn to connect with potential clients, build their network, and generate valuable leads.Build Thought Leadership and Create Influence in the Digital Landscape: Bobby will discuss how entrepreneurs and professionals can effectively build thought leadership and create influence in today's increasingly crowded digital landscape, with key strategies for standing out and making a meaningful impact.Bobby Umar's Journey of Self-Discovery: Bobby will share his journey of self-discovery and how he learned to leverage his own narrative to create impact.The Thought Leadership Branding Club (TLB Club): Bobby will talk about the purpose of TLB Club and the key benefits for its members. Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAGoogle: https://www.google.ca/A1 Global College: https://a1globalcollege.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

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LinkedIn Win: Land Right

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