List Segmentation Strategies: Email Marketing 201 episode artwork

EPISODE · Apr 27, 2020 · 18 MIN

List Segmentation Strategies: Email Marketing 201

from Apophenic

Good list segmentation in email marketing lies at the intersection of what's meaningful to your audience vs. what's important to you. If it's one or the other, it won't work as effectively. There are 3 distinct ways to segment your email list:Segmenting by interestSegmenting by locationSegmenting by customer stageLearn about each and how to apply it to your own email marketing strategy.Show Notes: https://controlmousemedia.com/podcast/list-segmentation—Marketing Without the Marketing is available wherever you listen to podcasts:Apple Podcasts http://bit.ly/mwm-itunesSpotify http://bit.ly/mwm-spotifyOvercast http://bit.ly/mwm-overcastGoogle Podcasts http://bit.ly/mwm-playStitcher http://bit.ly/mwm-stitcherPocketCasts http://bit.ly/mwm-pocketcastsPlayerFM http://bit.ly/mwm-playerfmBreaker http://bit.ly/mwm-breakerBeyondpod http://bit.ly/mwm-beyondpodCastbox http://bit.ly/mwm-castboxTuneIn http://bit.ly/mwm-tuneinAnchor https://anchor.fm/mboezi

Episode metadata supplied by the publisher feed · Published Apr 27, 2020

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List Segmentation Strategies: Email Marketing 201

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Good list segmentation in email marketing lies at the intersection of what's meaningful to your audience vs. what's important to you. If it's one or the other, it won't work as effectively. There are 3 distinct ways to segment your email...

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