Listing Bits Episode 68: A New Player in Showing Services – with Scott Fisher and Devin Beck

Prior to 2003, Supra had a monopoly on the lockbox market. But NAR membership wanted choice, so the trade association invested in its first outside tech company, SentriLock. Today, a similar market dominance exists in showing service solutions, and SentriLock is stepping in once again to compete with the dominant player in the space. Scott Fisher and Devin Beck are the CEO and Director of Revenue of SentriLock, the first and only combined lockbox, showing service and experience management solutions for real estate. On this episode of Listing Bits, Scott and Devin explain why SentriLock is expanding into the showing service space and how proptech consolidation accelerated industry interest in their new offering.   Scott and Devin share SentriLock's approach to entering a new market with a dominant player, describing how their partnership with NAR and commitment to customer service differentiate them from the competition. Listen in for insight around the unique features of the SentriKey Showing Service and learn how you can benefit from their lockbox offering, showing service or combination thereof.   What's Discussed:     How Scott's telecom background led him to the lockbox space Devin's efforts to diversify SentriLock's portfolio of offerings What inspired the partnership between NAR and Scott's team Why SentriLock is expanding into the showing service space SentriLock's approach to entering a market with a dominant player How Zillow's acquisition of ShowingTime accelerated interest in SentriLock's new offering How SentriLock's lockbox and showing solutions are designed to stand alone yet work together Why consolidation causes uncertainty in the MLS community Why NAR is unlikely to sell SentriLock How Scott sees their commitment to take care of the member first as SentriLock's secret weapon The features that differentiate SentriLock's showing solution How competition among vendors brings value to the industry Connect with Scott & Devin: SentriLock Scott on LinkedIn Devin on LinkedIn Resources: The Story Behind SentriKey Showing Service Supra CoStar's Acquisition of Homes.com REALTORS Relief Foundation REALTORS Political Action Committee   Our Sponsor: Cloud CMA for Brokers