Live Selling for PTs?! What This Means for Healthcare

Would YOU trust a $10/hr stranger with your parents' care? This episode might change how you see value and where PT fits in.Dave Kittle, Tony Maritato, and Jimmy McKay get into the growing trend of live selling and what it could mean for physical therapists, healthcare entrepreneurs, and anyone trying to build trust and monetize attention.Watch more from PT Pintcast →https://www.youtube.com/@PTPintcast---EPISODE BREAKDOWN[00:00] — The Problem with Low Wages[01:22] — Defining Live Selling[01:43] — Opportunities in Live Selling[02:02] — Live Selling in Healthcare[02:54] — Educational Approach to Live Selling[03:28] — Virtual CI and Equipment Use[04:27] — Technical Difficulties and Live Selling[06:32] — The Eight Minute Rule[08:01] — Live Selling Strategies and Ideas[13:12] — Targeting Different Audiences[14:43] — Combining Channels and Algorithms[15:44] — Experimentation and Innovation in Live Selling[17:29] — The Power of Communication[17:49] — Testing the Waters: Does It Work?[18:02] — Gary V's Picks and NFTs[18:23] — First Mover Advantage[18:29] — Introducing Dave's Topic[18:39] — Challenges in Home Healthcare[19:07] — Political and Economic Factors[19:28] — Insurance and Medicare[20:07] — Staffing and Wage Issues[23:54] — The Importance of Trust and Reliability[26:32] — Financial Realities of Home Healthcare[27:41] — The Role of Non-Licensed Professionals[28:18] — The Future of Home Healthcare[36:01] — Sponsorship and Lighthearted Moments--Want to Connect with Dave?Book a strategy call:https://clarity.fm/davekittle/expertise/physical-therapy-merger-acquisitions-valuations-healthcare-marketing-salesThinking of selling your practice or partnering?https://www.fieldmakergroup.comConnect with Dave:Email: [email protected]: @davekittle https://www.instagram.com/davekittle/LinkedIn: https://www.linkedin.com/in/davekittle/orCall (646)-781-8884 Hosted on Acast. See acast.com/privacy for more information.