Los Dioses del Marketing 146: Las estrategias de las marcas de lujo. ¿Qué hacen para vender más? El caso de Cartier y los aretes.

from Los Dioses del Marketing · host Básico.fm

¿Cómo lograron establecerse marcas premium como Louis Vuitton, Prada, Porsche, Dior etc., como las reinas del glamour y la moda? En este Dioses nos echamos un clavado a todas las estrategias que deben establecer y sostener todas estas marcas desde que eran unas pequeñas bebés hasta ahora. También platicamos de las estrategias para una rápida resolución de crisis: qué y cómo se debe hacer para evitar que crezca, e incluso cómo sacarle raja al asunto. Todo esto y más aquí, en #LosDiosesDelMarketing

Episode metadata supplied by the publisher feed · Published May 8, 2024

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Los Dioses del Marketing 146: Las estrategias de las marcas de lujo. ¿Qué hacen para vender más? El caso de Cartier y los aretes.

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