Lynn Robbins on Aligning Sales & Marketing to Drive Growth in Post-Acute Care

from The Performance Prescription - A Healthcare Marketing Podcast · host Target Continuum

In this episode, Lynn Robbins shares a candid look at what it really takes to drive growth in post-acute and home-based care. From breaking down silos between sales and marketing to building true attribution and ROI, Lynn explains how healthcare organizations can evolve from outdated models into modern growth engines.She dives into the role of digital strategy, CRM integration, and trust-building across teams, while highlighting how changing patient behavior is reshaping the entire playbook.

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This episode is 21 minutes long.

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This episode was published on April 22, 2026.

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