Margie Woods - Founder of Viktoria & Woods - "The power of transcending trends and building an iconic Australian brand"

In this episode, Elizabeth speaks with Margie Woods, the Founder and Creative Director of Viktoria & Woods.Viktoria & Woods was established in 2004, with a simple approach to create effortless wardrobe staples with a pared back modern feel.At the heart of the label is the signature merino wool that launched the brand and since has expanded into complete ready-to-wear collections that include premium denim, footwear, lounge and occasion wear that are showcased in its ten exquisite retail boutiques.Proudly, the greater part of the designs are made in Australia and accredited with Ethical Clothing Australia.Viktoria & Woods value sustainable textiles and manufacturing methods that leave a lighter footprint on the planet, a philosophy they are committed to.This was an inspiring conversation with Margie where she shared her journey of building an iconic Australian brand and omnichannel business over the last 17 years.You can find Viktoria & Woods and The Lofft Agency at:Website: www.viktoriaandwoods.com and www.thelofftagencyInstagram: @viktoriaandwoods and @lofftagencyIf you want to take your Fashion Business Development to the next level and join an Industry Mentor Led Community, we'd love you to join our 'Start Your Fashion Business' Programme.JOIN OUR PROGRAMME - ENROLMENTS OPEN JUNE 1st If you want to make the Fashion Business your Business in 2021/22 – then please join us for our upcoming via Zoom at 7 pm AEST on June 1st. – we’ll be opening enrolments to our SYFB Programme and Community that evening.Info Session & LIVE Q&AHERE - if you can't make it live, you will receive a replay.Register to join us In the meantime, if you want to kickstart your biz development, you can head to Your Mentor Collective– book a 1 hour of power session with one of our amazing Mentors - that's where the magic happens!You can find Fashion Equipped over at:Instagram: @fashionequipped @startyourfashionbusiness_auPodcast Insta: @fashionbusinessmindsetFacebook: www.facebook.com/fashionequippedWebsite: www.fashionequipped.com.auLet's do this together, let's make The Fashion Business, YOUR Business!See omnystudio.com/listener for privacy information.