Mark Whitwood from Active Sports

In this special episode of The Franchise Marketing Show, recorded live at the National Franchise Exhibition, we’re joined by Adam Lovelock from Coconut Marketing and special guest Mark Whitwood, founder of Active Sports. Dive into the story of Active Sports, which began its journey in 2005 as Active Soccer, as Mark shares the evolution of his franchise from local soccer training to a thriving, nationwide sports franchise. Adam and Mark discuss the highs and lows of the franchising journey, key lessons learned over the past 20 years, and how Active Sports has continuously adapted to meet the changing landscape of youth sports and recreation. Whether you’re a franchising veteran or just starting out, tune in for inspiring insights and practical advice on scaling, rebranding, and innovating within the franchise world. You can connect with Mark here: https://www.linkedin.com/in/mark-whitwood/?originalSubdomain=uk And find out more about Active Sports here: https://www.activesportsgroup.co.uk/