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Mar 4, 2019 24 min

Marketer's Brief

from Ad Age Insider Hosted by Ad Age - Host E. J. Schultz

Iconic brands are struggling to remain relevant in today's food industry. More evidence came with Kraft Heinz's recent $15 billion asset write-down. We examine the fallout and why Kraft's fall could be good for ad agencies.

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Marketer's Brief

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This episode is 24 minutes long.

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This episode was published on March 4, 2019.

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