MARKETERs Live – Infinite Scrolling: quando il web design incontra la dipendenza (Ep. 56)

from MARKETERs Live · host MARKETERs Live

Come e perché Aza Raskin è l’eroe che il web merita, “ma non quello di cui ha bisogno” ovvero: la deriva di un’idea geniale e le relative conseguenze. Vediamo come un semplice codice alla base dell’attuale web design system riesca ad influenzare e cadenzare il quotidiano di ciascun utente, rispondendo ai bisogni primari ed essenziali del cervello umano. Ecco cos’è e cosa comporta l’infinite scrolling, uno dei meccanismi principali applicato al web e ai social, duplicando la probabilità di sviluppare una delle cosiddette “nuove dipendenze”: la digital addiction. [Articolo su This MARKETERs Life: https://www.thismarketerslife.it/digital/infinite-scrolling-quando-il-web-design-incontra-la-dipendenza/]

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This episode is 6 minutes long.

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This episode was published on December 10, 2020.

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