Marketing as Practice, Not Function, with Eric Olson

from B2B Growth · host Sweet Fish

In this episode, Benji talks to Eric Olson, CMO at Quickbase.We discuss:Developing a "Win Together" cultureUnifying messaging & goals across departmentsWhat it looks like to have Marketing own the pipeline

Episode metadata supplied by the publisher feed · Published Jun 9, 2022

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Marketing as Practice, Not Function, with Eric Olson

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