EPISODE · Dec 1, 2025 · 4 MIN
Marketing Monday: Your Regulars Still Need Reminders
from Estheticians in Business · host Allyson Steinberg
FREE Webinar Link Just because they love you doesn’t mean they’ll remember to rebook.This quick episode is your gentle reminder to send gentle reminders — because life gets busy and your regulars aren’t sitting around memorizing your schedule.✨ Why Even Loyal Clients Need a NudgeThey’re not ignoring you — they just forget. It’s your job to make rebooking easy.✨ 3 Simple Ways to Remind Them:Quick personal check-in→ “Hey! I had a couple spots open this week. Want me to send you times?”Email updates with availability or tips→ A monthly email can include openings and product tips or seasonal reminders.Instagram Story call-outs→ “If your last facial was in August... it’s time 😅”✨ Mindset Shift:Stop feeling weird about reminding people to spend money with you. You’re running a business. And this is one of the easiest ways to fill your books — especially during slow seasons.Homework this week: ☑ Send 3 former clients a quick “Hey, want me to send times?” text.☑ Post a story with a booking reminder — bonus points if you make it seasonal.☑ Schedule a once-a-month “reactivation day” to follow up with past clients.🎧 Listen now for the full walkthrough and sample scripts you can steal.
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Marketing Monday: Your Regulars Still Need Reminders
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