Marketing Monologue vs Relational Dialogue - Looking After Their Babies Wins!

Alex explains why much of the content people are putting out is a passive strategy, requiring others to connect and engage. You could be building relationships and a marketing dialogue if you understand how to identify areas of relevance with the people you are looking to interact with and Alex shares great content on how to pay attention to the detail and build relationships based on what people want and need. If you remember the big picture includes the small details you can move successfully towards your goals. Sign up to Jessen's webinar here: https://bit.ly/bizwm   KEY TAKEAWAYS Build a marketing dialogue, not a marketing monologue. Don’t assume others will want to connect you need to identify areas of relevance with the people you are looking to interact with. Pay attention to the small details for the customer whether the customer buys anything or not. When you work to improve the customer experience you improve the opportunities to sell. Pay attention to people so they feel wanted and that the retailer cares about them and their experience. Looking after the details for the customer can lead to increased sales. Whilst you look at the big picture you need to also look at the detail and its importance. As you work towards your big goals make sure that you look at the detail. Make sure you have an interactional dialogue with people to build long term relationships   BEST MOMENTS ‘It is the small steps and detail that will take you to the bigger picture’ ‘Pay attention to the details so people feel wanted’   VALUABLE RESOURCES Business, Wealth and Mindset podcast series      ABOUT THE HOST Alex is a prize-winning chartered accountant with experience in financial markets from trading finance, capital hedging, structural foreign exchange and interest rates to operational risk from the world’s top financial and advisory institutions including Deloitte, RBS and JPMorgan Chase Alex has been involved in property development programmes across different types since 2008, building and managing a portfolio that includes standard buy-to-lets, student accommodation and other houses in multiple occupancy (HMOs). He specialises in raising finance, providing potential investors, investors and joint venture partners with ad hoc (to their specific requirements), hands-free and hassle-free property investments solutions as well as coaching and mentoring Alex aspires to share business and financial knowledge with upcoming entrepreneurs and experienced business minds to learn and master the concepts and mindsets required to succeed, stand-out, have the edge and make a difference. Alex is also a keen traveller, cyclist and photographer.   CONTACT METHOD Facebook https://www.facebook.com/alexsapalaofficial/ Twitter - @alex_sapala https://twitter.com/alex_sapala You Tube https://www.youtube.com/channel/UCgZ1DCPGAu5c2yhOkfGZRSQ   Alex explains why much of the content people are putting out is a passive strategy, requiring others to connect and engage. You could be building relationships and a marketing dialogue if you understand how to identify areas of relevance with the people you are looking to interact with and Alex shares great content on how to pay attention to the detail and build relationships based on what people want and need. If you remember the big picture includes the small details you can move successfully towards your goals.   KEY TAKEAWAYS Build a marketing dialogue, not a marketing monologue. Don’t assume others will want to connect you need to identify areas of relevance with the people you are looking to interact with. Pay attention to the small details for the customer whether the customer buys anything or not. When you work to improve the customer experience you improve the opportunities to sell. Pay attention to people so they feel wanted and that the retailer cares about them and their experience. Looking after the details for the customer can lead to increased sales. Whilst you look at the big picture you need to also look at the detail and its importance. As you work towards your big goals make sure that you look at the detail. Make sure you have an interactional dialogue with people to build long term relationships   BEST MOMENTS ‘It is the small steps and detail that will take you to the bigger picture’ ‘Pay attention to the details so people feel wanted’   VALUABLE RESOURCES Business, Wealth and Mindset podcast series      ABOUT THE HOST Alex is a prize-winning chartered accountant with experience in financial markets from trading finance, capital hedging, structural foreign exchange and interest rates to operational risk from the world’s top financial and advisory institutions including Deloitte, RBS and JPMorgan Chase Alex has been involved in property development programmes across different types since 2008, building and managing a portfolio that includes standard buy-to-lets, student accommodation and other houses in multiple occupancy (HMOs). He specialises in raising finance, providing potential investors, investors and joint venture partners with ad hoc (to their specific requirements), hands-free and hassle-free property investments solutions as well as coaching and mentoring Alex aspires to share business and financial knowledge with upcoming entrepreneurs and experienced business minds to learn and master the concepts and mindsets required to succeed, stand-out, have the edge and make a difference. Alex is also a keen traveller, cyclist and photographer.   CONTACT METHOD Facebook https://www.facebook.com/alexsapalaofficial/ Twitter - @alex_sapala https://twitter.com/alex_sapala You Tube https://www.youtube.com/channel/UCgZ1DCPGAu5c2yhOkfGZRSQ