Marketing Starter Kit for Creatives episode artwork

EPISODE · Oct 23, 2025 · 30 MIN

Marketing Starter Kit for Creatives

from Gifted Underachievers · host James Buchanan and Dobes

Pat provides a very solid 7-part marketing starter kit for creatives to continuously market ourselves and our works. The pieces are:* Understanding Budget & ROI.* Road Testing.* Network & Community.* Get Uncomfortable.* Minimum Viable Product* Observe, Analyze & Pivot.* Identify & Connect with Audience.The intent is to understand these seven elements, employ them, then as you learn, feed what you learn into the marketing cycle to improve your efforts.Questions for Listeners:* What are the best marketing metrics?* What metrics are beside the point?You Can’t Market to an Audience You Do Not HaveIf you’re not already a subscriber, we’d love to see you in the GU Clubhouse! Always free, no spam, unsubscribe any time.Thanks for listening to Gifted Underachievers! This post is public so feel free to share it.Want to Show Your Support for the Gifted Underachievers?We’d be very grateful for your support in either of the two following ways:1. Visit our merch shop!We have T-shirts, notebooks, hats, fridge magnets, mugs, and more. (Note: We’re working on getting free or low shipping in all countries!)2. Help us harness the wisdom of our Gifted Achiever guests!Here in the GU Clubhouse, we’ve gleaned and gathered incredible wisdom from our creative guests, whom we fondly call the Gifted Achievers. Help us put this wisdom into a series of handy guides that you can take on your so-called vacation to learn how to grow your audience, increase your capacity, and make more money doing what you love. Click here to donate $5 toward the project. The first 20 donors will get a free guide! https://ko-fi.com/giftedunderachievers This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit giftedunderachievers.substack.com

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