Master Emotional Selling Techniques with Brain Glue: In-Depth Discussion with James I. Bond

Prepare for an episode teeming with insights and down-to-earth wisdom on "Give a Heck". Join Dwight and James I. Bond, a behavioral expert and author of Brain Glue: How Selling Becomes Much Easier By Making Your Ideas "Sticky". With 13 years leading a behavioral management firm in Southern California, James shares stories from his life journey, including his early days in advertising in Montreal. He also talks about his role as a workshop leader and past workshop chairman for the US Small Business Administration. The conversation focuses on how life experiences shape personal growth and emphasizes the importance of recognizing our past to serve humanity better.  In this episode, you'll learn about… Building California's Leading Behavioral Management Firm The Power of Emotional Selling Discovering 14 Brain Triggers Exploration in Marketing Unleashing the Potency of Metaphors: Marketing Insights Brain Glue: Capturing Attention and Making Ideas Stick in the Mind And so much more! About James I. Bond: James I. Bond is a highly regarded Marketing and Behavioral Management Specialist renowned for simplifying growth and sales strategies. With an impressive background, he served as the Workshop Chair for the U.S. Small Business Administration and ran a leading behavioral management firm in California for 13 years, working with notable clients like Amgen Biotech and Tenet Healthcare. Bond, who previously ran an ad agency in Canada, draws from his 30+ years of experience as a marketing consultant to businesses of all sizes. Famed investor Warren Buffett sought Bond's expertise to streamline operations at one of his companies, showcasing the impact of Bond's insights. His comprehensive knowledge and passion for helping businesses scale through simplified management and marketing make him a sought-after figure in the industry. Connect with James I. Bond on… Website: https://yesbrainglue.com/ Facebook: https://www.facebook.com/groups/614052580089432 LinkedIn: https://www.linkedin.com/in/jamesibond/ Connect with Dwight Heck! Website: https://giveaheck.com (Free Book Offer) Instagram: https://www.instagram.com/give.a.heck Facebook: https://www.facebook.com/dwight.heck Facebook Group: https://www.facebook.com/groups/Giveaheck YouTube: https://www.youtube.com/channel/UCF0i LinkedIn: https://www.linkedin.com/in/dwight-raymond-heck-65a90150/