Mastering Pricing Strategy with Per Sjofors
from Consulting Spotlight Hosted by Per Sjofors, Michael Bernzweig
Per Sjofors, known as the 'Price Whisperer,' is a pricing strategist and author who helps companies leverage pricing psychology to drive growth and profitability. With a diverse background in leading companies across different cultures and industries, Per brings a wealth of experience to his consulting practice. ### Show Notes [00:00] Introduction to Per Sjofors and his journey [05:30] The challenge of leading as a first-time CEO in a foreign country [12:00] Insights into the impact of a 1% price change on profitability [20:30] Navigating corporate culture shocks and boardroom coups [30:00] Understanding customer behavior and pricing psychology [40:00] Live panel discussion at Software Oasis event Ready to action this strategy? Connect with this expert now for a complimentary strategy consult or exclusive offer. https://summit.softwareoasis.com/activate-offers/ (Claim Your Offer / Schedule Consultation) Apply to Present at our Live Events as an expert https://experts.softwareoasis.com/expert-introductions Get Your Networking Pass https://experts.softwareoasis.com/executive-networking-pass Claim your complimentary event pass and attend live: https://bootcamps.softwareoasis.com/ https://summit.softwareoasis.com/
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What this episode covers
In this episode of Consulting Spotlight, host Michael Bernzweig sits down with Per Sjofors of Sjofors & Partners Inc to discuss the intricacies of pricing strategy. Per shares his entrepreneurial journey, including his first CEO role in Switzerland and the challenges of navigating different corporate cultures. Key topics include the profound impact of small percentage changes in pricing on profitability, and how companies can avoid common pitfalls in pricing strategy.
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