Mastering your brand with Corcoran CMO Christina Panos

On today’s episode, HW Media’s CEO Clayton Collins sits down with Christina Panos, chief marketing officer at Corcoran. Christina is the architect of the company’s marketing and advertising program as well as the steward of the Corcoran brand. She is also a 2022 HousingWire marketing leader.  Their conversation today focuses on all things branding, marketing and building businesses in the real estate brokerage industry. She and Clayton discuss her role with Corocan, maintaining agent relationships through different channels and how to avoid the risk of forgetting fundamentals of professional relationships amid turbulent market conditions. Related to this episode: Connect with Christina on Linkedin  Corcoran on Linkedin The Corcoran Group CMO on staying nimble in a challenging market HousingWire on YouTube Enjoy the episode! HousingWire Annual is where the community from across the housing ecosystem comes together to share strategies, drive business, discover new technologies, discuss best practices and meet industry leaders. Our agenda is power-packed with content to propel your company to the next level and connect you with industry playmakers. Click here to learn more! The Housing News podcast explores the most important topics happening in mortgage, real estate and fintech. Each week a new mortgage or real estate executive joins the show to add perspective to the top stories crossing HousingWire’s news desk. Hosted by Clayton Collins and produced by the HW Media team.