Matt Rector on Growing a New Relationship-Based Primary Care Model episode artwork

EPISODE · Apr 15, 2026 · 20 MIN

Matt Rector on Growing a New Relationship-Based Primary Care Model

from The Performance Prescription - A Healthcare Marketing Podcast · host Target Continuum

In this episode, Matt Rector, Chief Business Officer at Trellis Health, shares how his team is focusing on relationships to grow demand for an emerging new primary care model. From employer-sponsored memberships to whole-person care teams and AI-enabled workflows, Trellis is building a system designed around a different type of healthcare relationship.Matt explores how scaling better care models requires rethinking panel sizes, workflows, and the ways that technology supports care teams.

Episode metadata supplied by the publisher feed · Published Apr 15, 2026

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Matt Rector on Growing a New Relationship-Based Primary Care Model

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This episode was published on April 15, 2026.

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