EPISODE · Mar 17, 2025 · 42 MIN
Matt Spiegel, EVP TruAudience at TransUnion | Data, AI & Identity
from Deconstructing Data · host BDEX
AI. Data. Identity. The future of marketing is all about connecting the dots—but too many companies are still stuck in fragmented systems, struggling to unify customer insights.On this episode of Deconstructing Data, Matt Spiegel, EVP of TruAudience Growth Strategy at TransUnion, breaks down the real barriers to personalization at scale and why data silos are holding businesses back.→ Why identity resolution is the missing link in Martech→ How leading brands are solving the data fragmentation problem→ The must-have mindset shift for marketers in 2024Join Jessie Lizak (BDEX Fractional CMO) and Adam Fitzgerald (BDEX Enterprise Sales Director) for an in-depth conversation with one of the top voices in digital marketing, media, and AI-driven strategy.Listen now → https://www.bdex.com/deconstructing-data-podcast/#AI #DataStrategy #Martech #DeconstructingData
What this episode covers
AI. Data. Identity. The future of marketing is all about connecting the dots—but too many companies are still stuck in fragmented systems, struggling to unify customer insights.On this episode of Deconstructing Data, Matt Spiegel, EVP of TruAudience Growth Strategy at TransUnion, breaks down the real barriers to personalization at scale and why data silos are holding businesses back.→ Why identity resolution is the missing link in Martech→ How leading brands are solving the data fragmentation problem→ The must-have mindset shift for marketers in 2024Join Jessie Lizak (BDEX Fractional CMO) and Adam Fitzgerald (BDEX Enterprise Sales Director) for an in-depth conversation with one of the top voices in digital marketing, media, and AI-driven strategy.Listen now → https://www.bdex.com/deconstructing-data-podcast/#AI #DataStrategy #Martech #DeconstructingData
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Matt Spiegel, EVP TruAudience at TransUnion | Data, AI & Identity
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