Matúš Kučera: Sales and Offer Creation in GTM

If you are a B2B company, it is almost inevitable that one of your top 3 GTM motions will either be cold outreach or account-based sales. It just works. And most companies that I train, mainly technical founders, would like to avoid it at all costs. They find it cringe. No one likes to be rejected, and finding high-quality resources to do it yourself is hard. I asked Matúš Kučera, a seasoned B2B sales expert and a Head of Delivery / Partner of SALESDOCk, to review my top 3 offers and give me feedback on how to improve them. Matúš helped me realize which offers are more profitable for me, how long it would take me to deliver on the promise, and what I should be pushing more of. He also consulted me on pricing models. I liked his input so much that I wanted to bring his wisdom to the GTM Strategist podcast. I hope you will benefit from listening to Matúš as much as I did. Links:  https://www.linkedin.com/in/matus-kucera-1a166426/  https://www.salesdock.com/  https://www.salesdock.com/sales-academy  GTM Strategist:  ⁠⁠⁠https://gtmstrategist.com/⁠⁠⁠ https://www.linkedin.com/in/majavoje/ ⁠⁠⁠https://gtmstrategist.substack.com/⁠⁠⁠