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Measuring the Value of Branded Content

An episode of the The Sonic Truth podcast, hosted by SonicAdmin, titled "Measuring the Value of Branded Content" was published on December 8, 2021 and runs 20 minutes.

December 8, 2021 ·20m · The Sonic Truth

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This week we welcome Shantae Howell, Creative Director at Acast. She talks about branded content creation on podcasts and how the burgeoning channel can provide value for brands beyond the standard commercial break.

The post Measuring the Value of Branded Content appeared first on The Sonic Truth.

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