Media Researcher Reveals Latest Trends on TV & the Internet episode artwork

EPISODE · Jul 10, 2005

Media Researcher Reveals Latest Trends on TV & the Internet

from The Advertising Show · host Brad Forsythe and Ray Schilens

Co-host Brad Forsythe interviews Deana Myers, author of “Media Trends” and a senior anaylst for Kagan Research. As one of the most highly-regarded entertainment media experts, Deana Myers has been leading Kagan’s in-depth focus on television programming and the valuation of television content libraries since joining the firm nine years ago in 1996. She is the author or co-author of the Economics of TV Programming and Syndication, Media Trends, and The Economics of Prime-Time Television, and more. Her areas of expertise also include: Cable, Broadcast and Syndicated Networks; Digital TV; VOD; PPV and Newspapers. Ms. Myers is a primary contributor to various Kagan expert newsletters, including Television Program Investor and Cable Program Investor. As an expert in the field of entertainment, Ms. Myers is frequently quoted in such publications as The Wall St. Journal, USA Today, Fortune, Variety, Hollywood Reporter, TV Week and numerous others.

Episode metadata supplied by the publisher feed · Published Jul 10, 2005

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