Michigan Business Beat | Kristine Kletke, Marketing Story- upcoming MBN Host 'Let's Talk Marketing'

Originally uploaded April 11th, reloaded June 29th. Chris Holman welcomes Kristine Kletke, President, PMSI Marketing Group, Lansing & Grand Rapids, MI. As is tradition on Michigan Business Network, Chris Holman interviews new content contributors/ show hosts on MBN. He does so with a two segment set. First, one to welcome them and find out what their show will be about. Secondly a segment for them to turn the tables and interview Chris about the topic their show covers. This is Segment 1 of 2, it will also serve as the first pair for Kristine's inaugural episode of 'Let's Talk Marketing' - What you didn't know you needed to know—and then some. Chris had several questions for Kristine in this discussion. Kristine, share your career background ? Tell us a bit about your company? So, you have a Marketing perspective show that will be airing soon on Michigan Business Network, tell us about that? MBN has had marketing shows in the past from the academic perspective, and from the experiences of clients, how will yours be different?