Michigan Business Beat | Mackinac Policy Conference 2026 - Lorri Rishar Jandron - #MPC26

Chris Holman speaks with Lorri Rishar Jandron, from Media Row, at the Grand Hotel, while at the 2026 Mackinac Policy Conference. Chris Holman interviews Lorri Rishar Jandron, CEO and owner of EDGE Partnership, a strategic marketing, public relations, and event management agency based in downtown Lansing, at the Detroit Regional Chamber of Commerce's Mackinac Policy Conference. EDGE Partnership is approaching its 20th anniversary, having launched in 2007 during the economic downturn, and has grown intentionally to a team of 10, with event management now comprising roughly half of its business — a pivot accelerated during COVID. Rishar Jandron emphasizes her philosophy of slow, purposeful growth driven by genuine client needs rather than expansion for its own sake, and points to retaining their very first client for all 20 years as a testament to the quality of her team. She also hosts a show on the Michigan Business Network focused on bold women leaders ('Bold LeadHERS'), and credits strong mentors and allies — including Holman himself — with helping her find the courage to launch her own business. » Visit MBN website: http://www.michiganbusinessnetwork.com/ » Watch MBN’s YouTube: http://www.youtube.com/@MichiganbusinessnetworkMBN » Like MBN: http://www.facebook.com/mibiznetwork » Follow MBN: http://twitter.com/MIBizNetwork/ » MBN Instagram: http://www.instagram.com/mibiznetwork/