EPISODE · Dec 10, 2020 · 10 MIN
Mini Episode: How to Attract Customers, Not Just Readers
from Growth Machine Marketing Podcast
In this 11-minute audio version of our blog post, "How to Attract Customers, Not Just Readers," Amanda Natividad, Head of Marketing for Growth Machine, explains how to create content that drives your readers to purchase — in a way that isn't spammy or salesy. Show Notes: 1:39 - First, uncover the true needs of your customer 5:58 - Try these 4 frameworks for conversion-focused content 9:44 - 3 ways to get started today Links: Blog post: How to Attract Customers, Not Just Readers 300% More Sales in 2 Months (2:04) Buyer Personas (3:08) Kinsta (4:15) WP Engine (4:!5) Gong (6:27) The #1 Signal All Winning Deals Have In Common (6:44) Kinsta Comparison Post (7:05) WP Engine Comparison Post (7:05) Liftopia's Holiday Gift Guide (7:55) Zendesk (8:58) How We Run Growth Machine (9:20) Contact Growth Machine (10:48)
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Mini Episode: How to Attract Customers, Not Just Readers
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