Mini Moment #21: 14 New Clients a Week and How She Got Them – with Tegan from Moosh

In this Mini Moment, Tegan from Moosh joins Jen to talk about something most salon owners are quietly stressing about...marketing. Specifically, what to actually spend money on, when to bring someone in to help, and what kind of return you can realistically expect.After years of consistent regulars, Tegan is in a rebuild season and marketing to brand new clients is now non-negotiable. She shares exactly what she has been doing, why she finally outsourced her paid ads, and how that decision is now bringing in 14 new clients a week.This is an honest, practical conversation about the chicken and egg of marketing spend, why you cannot build a business on Instagram posts alone, and why finding people who actually understand your brand is the difference between marketing that lands and marketing that makes you cringe.What we coverWhy community Facebook pages are not the answerThe real cost of trying to run paid ads yourselfHow to know when it is time to outsource your marketingWhat a proper marketing agency actually does for a salonWhy understanding your brand has to come before outsourcingThe chicken and egg of marketing investment when cash is tightOne client a week from your team can fund the whole marketing budgetWhy patience is part of the marketing strategyMentioned in this episode:💖 Celebrating Our Podcast Partner – Christophe Robin, proudly distributed by McM ImportsWe’ve partnered with Christophe Robin and MCM Imports to bring you something beautiful:➡ Experience the Christophe Robin Discovery Box — curated by pro ambassador Monique McMahon.➡ Inside, you’ll find her handpicked favourites — the hero products she swears by in the salon.It’s your invitation to explore the range and discover why Christophe Robin has become a quiet obsession among stylists who know their craft.Click the link below to request your FREE Christophe Robin Discovery Box, exclusively through McM Imports. 👇MCMhttps://www.salonrising.com💛 A Limited Time Offer From Our Amazing Sponsor, Timely 💛➡ Timely is the easy to use booking and payments system that puts salon owners in control of the whole client experience from the first booking to final payment.➡ Salon Rising listeners get a 14 day free trial plus 50% off their first 3 months.➡ And until August 1st, when you activate with Payments, you'll also get a free Touchscreen terminal, worth $349 + GST.Use the code SALONRISING at checkout or click the link below to get started. Once you're set up, your Timely contact will take care of the rest. 👇Timely