EPISODE · Jul 9, 2013 · 38 MIN
Missing the Boat on Bloggers?
from Purse Strings · host WMR.FM
Missing the Boat on Bloggers? Wendy Goldman Scherer, Managing Partner of The Social Studies Group and Shelly Kramer, founder of V3 Integrated Marketing, tell us the details behind their joint study on brands working with agencies doing outreach with bloggers and how collectively they all might just be missing out on reaching a bigger mom audience.
What this episode covers
Missing the Boat on Bloggers? Wendy Goldman Scherer, Managing Partner of The Social Studies Group and Shelly Kramer, founder of V3 Integrated Marketing, tell us the details behind their joint study on brands working with agencies doing outreach with bloggers and how collectively they all might just be missing out on reaching a bigger mom audience.
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Missing the Boat on Bloggers?
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