Mobile PPC and PPC Not Provided with Melissa Mackey
from PPC Rockstars Hosted by WMR.FM
Google will no longer pass search query strings in the referrer URL string and how now the search query reports in Google Analytics and other packages will no longer contain data from Google. Melissa Mackey from gyro and the blog BeyondThePaid explains. She also discusses the increased importance of mobile PPC. Related articles across the web Improve PPC Performance by Linking Google Analytics to AdWords Mobile PPC Advertising PPC Secrets Revealed The Big List of PPC Resources & Articles Google AdWords Ad Extensions Get Conversion Tracking Marin: If Google Applies "Not Provided" To PPC, Paid Search Management Platforms Will Still Work
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