Monaro, Australia's Greatest Brand episode artwork

EPISODE · Jan 24, 2023 · 10 MIN

Monaro, Australia's Greatest Brand

from Talking Business with Mark and John · host John

Today we're going to take a look at one of the greatest Australian brands: Monaro. Monaro isn't just a car—it's an icon. We've all heard the story of how Holden created the Monaro as an answer to Ford's Falcon GT, but there's more to it than that. It turns out that this iconic vehicle has been around for almost 50 years and is still going strong today with over 100,000 fans who love it just as much as the day they first saw one on the road. So why do people love Monaro so much? Well, we have some theories… First, let's talk about the history of this vehicle. It was first introduced in 1966 and was designed specifically for racing enthusiasts. In fact, it won every race it entered for three years straight! In this audio we explore a story about enthusiasts and why the Monaro is such an important Australian brand and why people love it so much.Become a supporter of this podcast: https://www.spreaker.com/podcast/talking-business-with-mark-and-john--5696935/support.

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