EPISODE · Jan 26, 2026 · 6 MIN
Monday Market Data: Breakdown of Park City, UT Market
from STR Investing, The Podcast · host Taylor Jones & Mark Lumpkin
In this Monday Market Data Report, co-host Mark Lumpkin breaks down the short-term rental numbers for Park City, one of the most in-demand ski towns in the country.This episode reveals some of the largest performance gaps we’ve seen in any market — where top-performing properties earn more than double what average listings make in the same bedroom category.Inside the data, you’ll learn:What 3-bedroom homes earn at average vs. top-tier performance levelsWhy performance matters more than bedroom count in Park CityHow 4- and 5-bedroom homes can push well into six figures annuallyWhy 6+ bedroom properties are producing $300K+ per yearHow nightly rates and occupancy combine to create massive revenue swingsThe takeaway is clear: in Park City, average properties get crushed, while well-designed, well-executed homes dominate the market.If you’re investing in ski towns, underwriting luxury STRs, or deciding whether Park City is worth the premium buy-in, this episode gives you the real numbers behind the hype.Have a market you want us to break down next? DM Mark and we’ll bring the data.
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In this Monday Market Data Report, co-host Mark Lumpkin breaks down the short-term rental numbers for Park City, one of the most in-demand ski towns in the country. This episode reveals some of the largest performance gaps we’ve seen in any market — where top-performing properties earn more than double what average listings make in the same bedroom category. Inside the data, you’ll learn: What 3-bedroom homes earn at average vs. top-tier performance levelsWhy performance matters more than bed...
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Monday Market Data: Breakdown of Park City, UT Market
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