PODCAST · business
STR Investing, The Podcast
by Taylor Jones & Mark Lumpkin
Unlock financial freedom through short-term rental investing with hosts Taylor Jones and Mark Lumpkin. Each week, they sit down with the biggest names in the STR industry to uncover what’s working right now — from acquisitions and design to operations, marketing, and scaling portfolios.Taylor has helped acquire and manage over 500+ STRs, while Mark brings years of hands-on experience transforming properties into high-performing investments. Together, they break down real strategies, real numbers, and real stories that help investors grow smarter and faster.Whether you’re buying your first Airbnb or expanding a multi-market portfolio, this show is your roadmap to building wealth and freedom through short-term rentals.Subscribe and start turning your STR goals into results.
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116
Smart Locks, Smarter Stays with Amber Baron
Smart locks are no longer optional in short-term rentals.In this episode, Mark Lumpkin sits down with Amber Baron from Dormakaba to talk about why access control is one of the most overlooked parts of the guest experience — and how bad systems can completely ruin a stay.They break down:Why check-in is one of the most important moments in hospitalityThe biggest mistakes hosts still make with property accessWhy physical keys are creating massive operational headachesHow smart lock systems integrate with PMS software and automationThe importance of backup systems and emergency access plansHow remote operators can manage properties more securelyWhere AI and smart access technology are headed nextReal stories from the field — including a property manager literally Kool-Aid-manning through a door to save a guest stayIf you own, manage, or plan to scale short-term rentals, this episode is packed with practical insights on security, operations, and creating a smoother guest experience.Listen now and learn why access is the new front desk in hospitality.__Episode Sponsored By:STR SearchSTR Search is the industry leading property finder service. They've helped investors acquire over 215 profitable STRs across the US. If you'd like the data professionals to help you find your next STR, reach out to STRsearch.com
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115
Monday Market Data: Breakdown of Chattanooga, TN Market
Chattanooga might be one of the biggest STR opportunities flying under the radar.In this week’s Monday Market Data Report, Mark Lumpkin breaks down why Chattanooga is still in the early innings of the amenity arms race — and how investors can create a true “unicorn” property with surprisingly little competition.The numbers are eye-opening:Only 18% of listings have hot tubsOnly 3.8% have swimming poolsLess than 1% have movie theaters, saunas, mini golf, or pickleball courtsTranslation?Most properties in Chattanooga still look basic.That creates massive opportunity for investors willing to buy the right property, add strategic amenities, and stand out in a market that hasn’t fully matured yet.In this episode, Mark breaks down:Why Chattanooga’s tourism market keeps growingThe events and attractions driving travel demandWhich amenities are becoming mandatoryWhich amenities almost nobody has yetHow to create a top-performing STR without competing against thousands of heavily amenitized propertiesIf you’ve been looking for a market where you can still get ahead of the curve instead of fighting oversaturation, this episode is worth your attention.__Episode Sponsored By:STR SearchSTR Search is the industry leading property finder service. They've helped investors acquire over 215 profitable STRs across the US. If you'd like the data professionals to help you find your next STR, reach out to STRsearch.com
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114
Building my First Micro Resort
AI is changing business faster than ever — and short-term rentals are no exception.Mark Lumpkin sits down with Nick Korwin to talk about building a luxury micro resort from the ground up while working full-time in the AI and autonomous vehicle industry.Nick shares:How he transitioned from traditional rentals into short-term rentalsWhy he chose to build a micro resort instead of buying more housesThe lessons learned developing raw land into luxury cabinsHow he’s using AI to automate parts of his STR businessWhy unique stays continue to outperform average rentalsThe realities of scaling while still working a W2 jobHow technology is reshaping hospitality and operationsThe biggest mistakes investors make when developing propertiesThey also dive deep into the future of AI, automation, hospitality, and what STR operators should be paying attention to over the next few years.If you’ve ever thought about building something bigger than a traditional Airbnb — or wondered how AI could give you an edge in business — this episode is packed with insights.__Episode Sponsored By:STR SearchSTR Search is the industry leading property finder service. They've helped investors acquire over 215 profitable STRs across the US. If you'd like the data professionals to help you find your next STR, reach out to STRsearch.com
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113
STR Marketing Without Airbnb
STR software is evolving fast - but the best operators know the real edge isn’t just automation.In this episode of the STR Investing Podcast, Mark Lumpkin sits down with Amber Knight from bookingcloud.com to break down where the industry is headed—and what most hosts are still getting wrong.Amber shares her journey from helping scale early-stage operations at Vacasa to building new technology that drives visibility, bookings, and revenue for short-term rental operators.They dive into:• How automation is reshaping the STR industry• Why most hosts are still behind on direct booking strategy• The real role of AI in your business (and what it can’t replace)• How top operators are driving more visibility and bookings• Why guest experience is still the ultimate differentiatorAs Amber puts it: you can automate processes—but you can’t automate how a guest feels. If you’re managing properties, building a brand, or trying to scale your STR business, this episode will challenge how you think about tech, marketing, and hospitality.Listen now and start building a more profitable, experience-driven STR business.__Episode Sponsored By:STR SearchSTR Search is the industry leading property finder service. They've helped investors acquire over 215 profitable STRs across the US. If you'd like the data professionals to help you find your next STR, reach out to STRsearch.com
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112
Monday Market Data: Breakdown of Scottsdale, AZ Market
In this week’s Monday Market Data Report, Mark Lumpkin breaks down the short-term rental data for Scottsdale and the greater Phoenix market — and answers the big question:Is it actually oversaturated?Using real data and strategy from STR Search, this episode shows why Scottsdale is still one of the most opportunity-rich STR markets in the country — if you know how to play it.Inside the episode: Why Scottsdale continues to see massive travel growth and demand What average properties earn vs. top-performing listings The key drivers bringing millions of visitors into the market How to filter from 23,000 listings down to ~450 real competitors The exact amenity + property strategy top performers are using to win The takeaway is simple:You’re not competing with 20,000 listings. You’re competing with a small, highly filtered group — if you buy and build the right way.If you’re considering Scottsdale, this episode gives you a clear, data-backed blueprint to stand out and win.
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111
RVs The Next STR!
What if your next investment wasn’t a house… but something on wheels?In this episode, Mark Lumpkin sits down with Gar Russell, founder of Fireside RV Rental, to break down an entirely different angle on hospitality investing.Gar shares how he went from building and losing a multi-million dollar real estate portfolio… to creating the largest RV rental management franchise in the country. They dive into: Why RVs are NOT traditional investments (and what most people get wrong) How unused RVs can turn into cash-flowing assets The biggest mistakes Gar made that nearly cost him everything What scaling to 70+ locations actually looks like Where the future of travel, AI, and hospitality is headed This episode is a raw look at entrepreneurship, failure, and finding opportunity in unexpected places.If you're thinking beyond traditional STRs or just want to sharpen your investing mindset, this one hits different.__Episode Sponsored By:STR SearchSTR Search is the industry leading property finder service. They've helped investors acquire over 215 profitable STRs across the US. If you'd like the data professionals to help you find your next STR, reach out to STRsearch.com
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110
Monday Market Data: Breakdown of Big Bear, CA Amenities Market
In this week’s Monday Market Data Report, Mark Lumpkin breaks down the short-term rental data for Big Bear Lake — including a full market snapshot + amenity performance breakdown.This episode introduces a new format, giving you a clearer picture of: Overall market supply and demand Where guests are coming from Seasonality and booking patterns And which amenities actually drive revenue Here’s what the data shows in Big Bear:• Hot Tubs (59%) → +$14,000/year • Fire Pits (48%) → +$3,600/year • Game Rooms (29%) → +$14,752/year • Saunas (2%) → +$38,000/year • Waterfront (<1%) → +$25,000/yearWith over 4,000 listings and steady growth, Big Bear is competitive — but still offers opportunity for investors who differentiate with the right amenities.Most guests are coming from Southern California for short, weekend stays — making design, amenities, and guest experience critical to standing out.If you’re investing in Big Bear or analyzing mountain markets, this episode gives you the data you need to compete.
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109
Monday Market Data: Breakdown of Poconos, PA Amenities Market
In this week’s Monday Market Data Report, Mark Lumpkin breaks down the amenity data for The Poconos — one of the most competitive and heavily amenitized STR markets in the country.This episode reveals a massive truth about the Poconos:Amenities aren’t optional. They’re everything.Using data from STR Search, we break down what top-performing properties are doing differently — and why some homes generate $250K+ per year while others struggle to break even in the exact same location.Here’s what the data shows:• Fire Pits (83%) → +$42,750/year • Hot Tubs (75%) → +$45,600/year • Game Rooms (71%) → +$41,100/year • Playgrounds (41%) → +$55,000/year • Saunas (19%) → +$21,000/year • Movie Theaters (13%) → +$58,000/yearThe takeaway is clear: amenity stacking drives revenue in the Poconos.Properties with multiple high-impact amenities consistently outperform — while under-amenitized homes fall far behind, even if they share the same location, views, and bedroom count.If you’re investing in the Poconos, this episode gives you the blueprint to compete — and win.Subscribe for market data every Monday and expert guests every Friday.
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108
Free PMS Changing the Industry!
In this episode of the STR Investing Podcast, Mark Lumpkin sits down with Pierre-Camille Hamana, founder and CEO of Hospitable, to break down how short-term rental software has evolved over the last decade and where the industry is heading next.Pierre shares how he went from hosting a single room in Brussels to building one of the most recognized property management platforms in the space. They dive into the early challenges of automation, the rapid evolution of integrations, and how technology has transformed operations for hosts and property managers.The conversation also explores the balance between automation and hospitality, why guest experience still matters more than ever, and how operators can stand out in an increasingly competitive market.At the end of the episode, Pierre reveals a major shift in how software will be offered moving forward — including a new $0 subscription plan designed to make professional tools accessible to every host.If you want to understand where STR tech is going and how to stay ahead, this is a must-listen.__Episode Sponsored By:STR SearchSTR Search is the industry leading property finder service. They've helped investors acquire over 215 profitable STRs across the US. If you'd like the data professionals to help you find your next STR, reach out to STRsearch.com
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107
Building a Buy Box
In this episode, co-host Taylor Jones breaks down a simple, practical framework for building your short-term rental buy box without needing expensive tools or large amounts of capital.If you’ve ever asked yourself where to buy, what to buy, and how to know if a deal actually works, this episode walks you through it step by step.Taylor explains how to use Airbnb itself to identify top-performing areas, how to analyze amenities and design trends, and how to reverse-engineer what’s already working in your market. He also dives into how to validate your assumptions with data tools like AirDNA or Rabbu and, most importantly, how to determine if a deal will actually cash flow.This is a straightforward, actionable approach to help you stop guessing and start making smarter acquisition decisions.__Episode Sponsored By:STR SearchSTR Search is the industry leading property finder service. They've helped investors acquire over 215 profitable STRs across the US. If you'd like the data professionals to help you find your next STR, reach out to STRsearch.com
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106
The Instagram Strategy Behind $1M+ in STR Bookings
We’re bringing back one of our most actionable episodes on using Instagram to drive real bookings.In this episode of the STR Investing Podcast, co-host Taylor Jones sits down with Ben Wolff, founder of Onera and a pioneer in the unique stays space.Ben shares how he built standout hospitality experiences that naturally attract attention online and convert that attention into direct bookings. From treehouse hotels to outdoor stays, his approach proves that the right content can become a powerful revenue engine.This episode breaks down the real strategy behind influencer collaborations, content marketing, and building a brand that drives demand. Including how one influencer partnership generated $25,000 in direct bookings with no upfront cost, and how these strategies contributed to over $1,000,000 in bookings.In this episode, you’ll learn:How Instagram can drive serious revenue for STRsWhy unique stays perform so well on social mediaThe strategy behind a $25K influencer winHow to turn content into consistent direct bookingsWhat’s working right now in STR marketingIf you’re looking to grow bookings and reduce reliance on OTAs, this is one to study.__Episode Sponsored By:STR SearchSTR Search is the industry leading property finder service. They've helped investors acquire over 215 profitable STRs across the US. If you'd like the data professionals to help you find your next STR, reach out to STRsearch.com
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105
Monday Market Data: Breakdown of Blue Ridge, GA Amenities Market
Mark Lumpkin breaks down the amenity data for Blue Ridge, one of the most popular cabin markets in the Southeast.Using insights from STR Search, this episode dives into which amenities top-performing properties are using to dominate the market—and how much additional revenue those features are generating annually.Here’s what the data shows in Blue Ridge:• Hot Tubs (91%) → +$20,000+/year • Game Rooms (50%) → +$16,451/year • Home Gyms (8%) → +$9,123/year • Saunas (5%) → +$24,861/year • Swimming Pools (3%) → +$57,348/year • Mini Golf (4%) → +$14,700/yearThe biggest takeaway? In Blue Ridge, amenities drive performance.Hot tubs are essentially mandatory for top-performing cabins, while features like saunas, pools, and mini golf courses are still rare—but generating massive revenue advantages for properties that have them.If you’re investing in Blue Ridge or planning upgrades to an existing cabin, this episode reveals the amenities that can help your property stand out and maximize revenue.Subscribe to the STR Investing Podcast for market data every Monday and expert guests every Friday.
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104
Hospitality with the Queen
In this episode of the STR Investing Podcast, co-host Mark Lumpkin sits down with Tyann Marcink - Hammond, owner of Tyann Hospitality and one of the newest VRMA board members, to talk about what actually drives five star stays: hospitality.Tyann shares why communication is the foundation of every great guest experience, how small moments can shape an entire stay, and why hosts who ignore hospitality are leaving money and reviews on the table. They also recap the Poconos STR conference, discuss Tyann's new book Hospitable Host: The STR Sisterhood Edition, and dig into what she is helping lead inside VRMA.They also cover:Why five star reviews do not always mean true hospitalityThe simple communication shift that can separate you from most hostsHow to train your team to create better guest experiencesWhy investors need to think beyond spreadsheets and ROIWhat Diane sees next for hospitality in the STR industryThis episode is a reminder that short-term rentals are not just a real estate business. They are a hospitality business first.__Episode Sponsored By:STR SearchSTR Search is the industry leading property finder service. They've helped investors acquire over 215 profitable STRs across the US. If you'd like the data professionals to help you find your next STR, reach out to STRsearch.com
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103
Monday Market Data: Breakdown of Bend, OR Amenities Market
In this week’s Monday Market Data Report, Mark Lumpkin breaks down the short-term rental amenity data for Bend, a popular mountain destination known for skiing, outdoor recreation, breweries, and year-round tourism.Using data from STR Search, this episode looks at which amenities top-performing properties are using to outperform their competition—and how much additional revenue those features can generate.Here’s what the data shows in Bend:• Hot Tubs (59%) → +$16,834/year • Fire Pits (34%) → +$2,276/year • Home Gyms (11%) → +$8,004/year • Saunas (6%) → +$8,839/yearThe biggest takeaway? Bend is still lightly amenitized compared to many other STR markets.Some amenities—like pickleball courts and game rooms—are so rare they barely show up in the data, meaning investors who add them could dramatically differentiate their properties.If you're investing in Bend or considering a mountain market, this episode breaks down the amenities that can give your property a competitive edge.Need help finding the right property? Reach out to STR Search.Need help designing or building your STR? Connect with STR Cribs.Subscribe to the STR Investing Podcast for market data every Monday and expert guests every Friday.
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102
Growing to 350 Properties and Fighting with Airbnb
In this episode, co-host Mark Lumpkin sits down with Hunter Harrelson of Beachball Properties — one of the most recognizable vacation rental management brands on Alabama’s Gulf Coast.Hunter breaks down how he and his wife Ginger bootstrapped from 20 properties to 350+ under management, why brand + local marketing mattered more than trying to market “to the masses,” and how one decision during Covid (refunding guests fast) created massive goodwill that helped fuel their growth.Then we get tactical: Hunter shares the real scaling problems that hit every time you add doors, why “everything breaks every 50 properties,” and how Beachball is solving training and consistency with an internal AI tool called Beach Bot — trained on their SOPs and connected to their PMS to help staff find answers fast.We also dive into a hot industry topic: Airbnb, merchant-of-record rules, and Alabama escrow law, plus what operators should watch as OTAs push for more control.Connect with Hunter / Beachball PropertiesWebsite: Beachball.com Email: [email protected]__Episode Sponsored By:STR SearchSTR Search is the industry leading property finder service. They've helped investors acquire over 215 profitable STRs across the US. If you'd like the data professionals to help you find your next STR, reach out to STRsearch.com
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101
Monday Market Data: Breakdown of Sedona, AZ Amenities Market
In this Monday Morning Market Data Report on the STR Investing Podcast, co-host Mark Lumpkin breaks down the latest amenity data for Sedona, Arizona using insights from STR Search.If you’re investing in Sedona—or considering it—this episode shows exactly which amenities are driving serious revenue and how much they’re worth annually.Here’s what the data says about top performers in Sedona:Hot Tubs (59%) → +$38,346/yearFire Pits (54%) → +$22,417/yearSwimming Pools (17%) → +$82,827/yearGame Rooms (16%) → +$49,657/yearGyms (14%) → +$20,000+/yearSedona is still an under-amenitized market compared to places like Scottsdale. That means major opportunity. Less than 20% of top performers have pools, game rooms, or gyms—yet those properties are dramatically outperforming the rest.If you’re buying in Sedona, this episode lays out the blueprint: Great views + strong amenities = serious revenue upside.Need help finding a deal? Reach out to STR Search. Need help designing or building? Connect with STR Cribs.Subscribe for weekly market data every Monday and expert guests every Friday.
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100
The Queen of STR Sales!
In this episode of the STR Investing Podcast, co-host Mark Lumpkin sits down with Jack Roberts from STR Cribs to talk sales, design, and what it really takes to build high-performing short-term rentals today.Jack breaks down why “being real” wins in sales, how to build trust fast, and why the best salespeople don’t hide behind scripts or corporate talk. From there, we get into STR design strategy, how guest expectations keep evolving, and why you can’t out-design a bad property.We cover:Why Jack says “I am the sales pitch”How to break down walls and get clients to open upThe difference between designing for homeowners vs. designing for guestsWhat refreshes actually move revenue (and what’s just wasted spend)Why STRs can pivot faster than hotelsJack’s favorite travel inspiration spots, plus rapid-fire favoritesConnect with Jack:Linkedin: @jackroberts00Book a call: STRCribs.com__Episode Sponsored By:STR SearchSTR Search is the industry leading property finder service. They've helped investors acquire over 215 profitable STRs across the US. If you'd like the data professionals to help you find your next STR, reach out to STRsearch.com
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99
Send Your Kids to College for Free, with STRs
In this episode of the STR Investing Podcast, co-host Mark Lumpkin sits down with Lance Morgan, founder of College Funding Secrets, to break down a different way to think about short-term rentals—using them to help pay for college and reduce taxes.Lance explains how high-income families can reposition college savings, lower “financial aid income” on paper, and use STR tax benefits (bonus depreciation) as what he calls “tax scholarships.” The goal: stop writing big checks for tuition and instead buy an asset that can help cover college costs while continuing to generate long-term wealth.We also talk about:Why the “secret cost of college” can be over $1M when you factor in opportunity costHow STR cash flow can cover student loan payments after graduationWhy income matters more than assets when qualifying for aidCreative alternatives like “box houses” and other tax strategy rabbit holesLance’s STR portfolio growth and what he’s building next: Scholarship Houses + Scholarship VacationsConnect with Lance:CollegeFundingSecrets.comScholarshipHouse.com (and ScholarshipVacations.com coming soon)__Episode Sponsored By:STR SearchSTR Search is the industry leading property finder service. They've helped investors acquire over 215 profitable STRs across the US. If you'd like the data professionals to help you find your next STR, reach out to STRsearch.com
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98
Monday Market Data: Breakdown of Flagstaff, AZ Amenities Market
In this week’s Monday Market Data Report, we continue our amenity-focused series — breaking down which upgrades actually drive revenue — and this time we’re diving into Flagstaff.Flagstaff isn’t overly saturated like some major Arizona markets, which makes strategic amenities even more powerful.In this episode, Mark breaks down:How much fire pits increase annual revenueWhy hot tubs are one of the highest ROI upgrades in this marketThe surprising revenue boost from game roomsWhether saunas and home gyms are worth itWhy pickleball courts are producing massive revenue gains with almost no competitionThe data reveals that several top-performing amenities exist in less than 5% of listings, yet generate tens of thousands of dollars in additional annual revenue.If you’re investing in Flagstaff, upgrading an existing STR, or underwriting a new deal, this episode gives you a tactical advantage.Have a market you want us to analyze next? DM Mark and we’ll bring the data.
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97
From Drug House to $1.5M Airbnb – Our Most Downloaded Episode
⭐ This is a featured encore of one of our most downloaded STR Investing episodes. Originally released on June 6th 2024, this episode continues to inspire investors to think bigger and execute smarter.In this episode of the STR Investing Podcast, co-host Taylor Jones welcomes Tyann Marcink, the "Queen of Guest Experience," to share how she transformed a $55,000 drug house into a $1.5 million short-term rental success story.Tyann walks through: • How she identified hidden potential others overlooked • The renovation strategy that unlocked massive value • The guest experience upgrades that drive revenue • Lessons learned from turning a distressed property into a high-performing assetThis episode proves that creative vision, execution, and guest-focused design can completely change the trajectory of a deal.If you’re serious about scaling your short-term rental portfolio, this is one to study.__Episode Sponsored By:STR SearchSTR Search is the industry leading property finder service. They've helped investors acquire over 215 profitable STRs across the US. If you'd like the data professionals to help you find your next STR, reach out to STRsearch.com
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96
Monday Market Data: Breakdown of Austin, TX Amenities Market
In this Monday Market Data Report, co-host Mark Lumpkin kicks off a brand-new series focused on amenity-driven revenue — and we’re starting in Austin.Instead of just bedroom count, this episode breaks down which amenities actually move the revenue needle in Austin, how rare they are among top performers, and what kind of annual income boost they deliver.Inside the data, you’ll learn:Why pickleball courts are one of the highest-ROI amenities in AustinHow much hot tubs, pools, and game rooms increase annual revenueWhich luxury amenities are still extremely underutilizedWhy some amenities pay for themselves in months, not yearsHow to combine bedroom count + amenities to maximize performanceThe data shows that Austin is not heavily amenitized, which creates massive upside for operators who do it right. Some of the highest-performing amenities appear in less than 5% of top listings, yet deliver tens of thousands of dollars in additional annual revenue.If you’re investing in Austin, planning a renovation, or trying to outcompete similar listings, this episode gives you the blueprint.Want us to break down amenities in another market? DM Mark and we’ll bring the data.
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95
Robots in your Airbnb?
AI is reshaping short-term rentals fast. In this episode, Mark sits down with Shahar, founder of Boom, to break down how operators can use AI + automation to scale without adding chaos.Shahar shares how he went from broker/investor to building a tech-enabled property management company (managing roughly $150M of property)—then spinning the technology out into Boom as a standalone platform built for operators running at scale.What you’ll learn:How Shahar validated his first Airbnb using staged “virtual design” photos before furnishingWhy “market fit” matters more than building a great product—and how his first tech product struggled to monetizeThe real operational pain that forces software creation: owner statements, task management, approvals, vendor payments, reconciliationWhy scaling STRs breaks from operations, not demand—and how “one system” reduces errors and laborThe shift from SaaS tools everywhere to one operating system + AI agents (guest messaging, reporting, workflows)How AI can reduce guest-message volume so teams can focus on real problems and higher-touch hospitalityWhere the industry is heading: AI travel planning, agent-driven bookings, direct booking disruption, and even the long-term impact of roboticsWhy companies that don’t adopt AI won’t survive—and how top operators will scale from 100 doors to 500–1,000 with the same team__Episode Sponsored By:STR SearchSTR Search is the industry leading property finder service. They've helped investors acquire over 325+ profitable STRs across the US. If you'd like the data professionals to help you find your next STR, reach out to STRsearch.com
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94
Monday Market Data: Breakdown of Blue Ridge, GA Market
In this Monday Market Data Report, co-host Mark Lumpkin breaks down the short-term rental numbers for Blue Ridge, one of the most popular mountain cabin destinations in the Southeast.This episode highlights just how wide the performance gap is in Blue Ridge — where top-performing properties can earn more than double what average listings make in the same bedroom category.Inside the data, you’ll learn:What 3-bedroom cabins earn at average vs. top-tier performanceWhy occupancy swings in Blue Ridge are some of the largest we’ve seenWhy adding a 4th bedroom doesn’t always move the needle — unless you’re a top performerHow 5-bedroom properties unlock a massive revenue jump when executed correctlyWhy 6+ bedroom homes can exceed $250K per year in the top tierThe takeaway is clear: Blue Ridge strongly rewards great locations, views, amenities, and execution, while average properties leave a lot of money on the table.Whether you already own in Blue Ridge or are underwriting a potential cabin investment, this episode gives you the real numbers to understand where the upside truly lives.Have a market you want us to break down next? DM Mark and we’ll bring the data.
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93
From Years in Luxury Hotels to Helping Vacation Rental Owners Scale
Short-term rental guest expectations are rising fast — and “manual everything” breaks the moment you try to scale.This week, Mark is joined by Frank from Hostfully to talk systems, PMS strategy, and what it really takes to run a professional operation as you grow from 1–2 properties to 10+.Frank shares how his luxury hotel background (Ritz, W, Westin) shaped his view of STR operations — and why structure, branding, and professionalism are now non-negotiable if you want to win your market.We cover:The biggest differences between luxury hotels and mom-and-pop short-term rentalsWhy guest expectations keep moving toward “hotel-level” standards (and won’t go back)When it becomes impossible to manage without a PMSHow a PMS helps reduce operational friction and scale without chaosWhy “growth at all costs” is dead — and sustainable growth is the new edgeWhat to look for when choosing a PMS (and why there’s no one-size-fits-all)If you’re serious about scaling your STR portfolio, this episode is a must-listen.__Episode Sponsored By:STR SearchSTR Search is the industry leading property finder service. They've helped investors acquire over 325+ profitable STRs across the US. If you'd like the data professionals to help you find your next STR, reach out to STRsearch.com
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92
Monday Market Data: Breakdown of Park City, UT Market
In this Monday Market Data Report, co-host Mark Lumpkin breaks down the short-term rental numbers for Park City, one of the most in-demand ski towns in the country.This episode reveals some of the largest performance gaps we’ve seen in any market — where top-performing properties earn more than double what average listings make in the same bedroom category.Inside the data, you’ll learn:What 3-bedroom homes earn at average vs. top-tier performance levelsWhy performance matters more than bedroom count in Park CityHow 4- and 5-bedroom homes can push well into six figures annuallyWhy 6+ bedroom properties are producing $300K+ per yearHow nightly rates and occupancy combine to create massive revenue swingsThe takeaway is clear: in Park City, average properties get crushed, while well-designed, well-executed homes dominate the market.If you’re investing in ski towns, underwriting luxury STRs, or deciding whether Park City is worth the premium buy-in, this episode gives you the real numbers behind the hype.Have a market you want us to break down next? DM Mark and we’ll bring the data.
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91
What Used to Work with Airbnbs No Longer Does
The short-term rental market has changed fast. The old “furnish it cheap and it still books” playbook is fading—and Merritt Harris breaks down what actually wins now.Merritt shares how he went from long-term rentals in New York to building a property management company during the COVID peak, then adapting as competition intensified and guest expectations rose.In this episode, we cover:Why “corporate” posting and insider jargon doesn’t convert—and what to post insteadThe shift from selling a bed to selling an experience-driven stayAmenities vs. design: what matters most and how to decideWhy larger properties are outperforming smaller ones in many marketsHow to find value-add opportunities (basements, egress, bonus rooms) to increase revenueThe systems-first approach to management: automation, cleaners, and scaling without burnoutA practical tech stack for operators and property managers (PMS, pricing tools, cleaning ops, comms)If you’re trying to compete in today’s market—whether you own one property or manage dozens—this episode will help you rethink what “good enough” looks like in 2026.__Episode Sponsored By:STR SearchSTR Search is the industry leading property finder service. They've helped investors acquire over 325+ profitable STRs across the US. If you'd like the data professionals to help you find your next STR, reach out to STRsearch.com
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90
Monday Market Data: Breakdown of Gatlinburg,TN Market
In this Monday Market Data Report, Mark Lumpkin breaks down Gatlinburg, Tennessee, one of the most talked-about short-term rental markets in the country. Using real performance data, Mark walks through how revenue, occupancy, and nightly rates change as you move from three-bedroom cabins to six-plus bedroom luxury properties.In this episode, you’ll learn:How three-bedroom STRs in Gatlinburg earn between $55K and $95K annuallyWhy four-bedroom properties can generate $20K–$45K more per year than three-bedroomsHow five-bedroom cabins separate average performers from true top-tier experiencesWhy six-plus bedroom properties show the largest revenue jump Mark has seen in any marketHow ADR and occupancy work together to drive outsized returns in GatlinburgWhat the data reveals about guest expectations for larger, experience-driven homesIf you’re considering investing in Gatlinburg or already own in the Smokies, this episode breaks down exactly what size property performs best and why.Tune in every Monday for market data reports and every Friday for expert guest interviews on the STR Investing Podcast.
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89
What it Takes to go From 0-30 Properties!
Cody Cramer went from hotel revenue management to building a multi-market short-term rental co-hosting business, all while operating remotely. In this episode, Mark sits down with Cody to break down how he scaled across the Smokies and Florida markets, why systems matter more than location, and what actually drives guest satisfaction.In this episode, you’ll learn:How Cody transitioned from hotels into STR co-hostingWhat it really takes to manage properties remotely without sacrificing qualityWhy your cleaning and maintenance team is the most important hire you’ll makeThe exact tech stack they use: Hostaway, PriceLabs, Breezeway, and Happy GuestHow non-traditional partnerships created early deal flowThe four metrics that matter in any STR market: bedroom count, RevPAR, booking lead time, and amenity saturationHow better communication reduces guest questions and improves reviewsConnect with Cody / Ascent Co-Hosting:Website: www.ascentcohosting.comIG: Ascent CohostingFB: Ascent Cohosting__Episode Sponsored By:STR SearchSTR Search is the industry leading property finder service. They've helped investors acquire over 325+ profitable STRs across the US. If you'd like the data professionals to help you find your next STR, reach out to STRsearch.com
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88
Monday Market Data: Breakdown of Golf Shores, AL Market
In this Monday Market Data Report, co-host Mark Lumpkin breaks down the short-term rental numbers for Gulf Shores, a popular Gulf Coast vacation market with far more upside than many investors realize.This episode walks through how revenue, nightly rates, and occupancy change as you move from 3-bedroom homes to 6+ bedroom properties, and why larger, well-executed homes dominate this market.Inside the data, you’ll learn:What 3-bedroom homes earn at average vs. top-tier performance levelsWhy adding a 4th bedroom increases revenue even with slightly lower occupancyHow 5-bedroom properties unlock a major jump in annual incomeWhy 6+ bedroom homes in Gulf Shores can push $200K–$250K+ in annual revenueHow higher nightly rates — not just occupancy — drive strong net returnsThe numbers reveal a massive gap between average listings and top performers, proving that design, amenities, and bedroom count matter just as much as location in beach markets.Whether you already own on the Gulf Coast or are underwriting your next STR deal, this episode gives you clear, data-backed insight into what’s possible in Gulf Shores when you do it right.Have a market you want us to break down next? DM Mark and we’ll bring the data.
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87
10 Years of STR Marketing Tips & Tricks
AI is changing short-term rental marketing—but not always for the better.In this episode of the STR Investing Podcast, Taylor sits down with Conrad, founder of BuildUp Bookings, to break down what actually drives bookings in today’s crowded STR market.They discuss how overused AI messaging can turn guests away, where automation still adds real value, and why authentic communication is becoming a competitive advantage for Airbnb hosts and property managers. Conrad shares practical insights from nearly a decade in STR marketing, helping operators rethink how they attract, convert, and retain guests.Key topics covered:AI vs human messaging in STR marketingHow to improve bookings without sounding automatedGuest psychology and conversion fundamentalsMarketing mistakes hurting Airbnb performanceIf you want more bookings without relying on spammy AI tactics, this episode delivers clear, actionable insight.__Episode Sponsored By:STR SearchSTR Search is the industry leading property finder service. They've helped investors acquire over 325+ profitable STRs across the US. If you'd like the data professionals to help you find your next STR, reach out to STRsearch.com
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86
Monday Market Data: Breakdown of Austin, Tx Market
In this Monday Market Data Report, co-host Mark Lumpkin breaks down the short-term rental numbers for Austin, one of the most talked-about STR markets in the country.This episode dives deep into how revenue, occupancy, and nightly rates scale as bedroom count increases, and why Austin strongly rewards larger, high-performing properties.You’ll learn:What 3-bedroom properties earn at average vs. top-tier performance levelsWhy adding a 4th bedroom can unlock a major revenue jump—even with slightly lower occupancyHow 5-bedroom homes outperform smaller properties by tens of thousands per yearWhy 6+ bedroom homes in Austin are producing some of the highest STR revenues we’ve seen nationwideHow higher nightly rates and strategic occupancy can lead to stronger net returnsThe numbers show massive gaps between average listings and top performers—ranging from under $40K per year to well over $300K—making Austin a clear example of how property size and performance drive outcomes.If you’re investing in Austin, underwriting a deal, or deciding whether expanding your floor plan is worth it, this episode gives you clear, data-backed insights to guide your strategy.Have a market you want us to cover next? DM Mark and we’ll bring the data.
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85
Find your Handyman with Turno
Cleaning issues, last-minute cancellations, and unreliable contractors are some of the biggest threats to STR performance. Chris Rule, VP of Customer Experience at Turno, joins the show to explain how top operators are solving these problems—and what’s coming next for the industry.Chris shares how Turno is helping hosts and property managers eliminate turnover chaos by connecting guest cleanliness reviews directly to cleaners, automating scheduling, and creating real accountability at scale. The conversation dives deep into why turnovers are one of the most stressful (and most overlooked) parts of short-term rental operations, and how better systems lead to better reviews, happier guests, and fewer late-night emergencies.We also explore Turno’s rapidly expanding ecosystem, including global contractor coverage, cleaner guarantees, faster payouts, tax compliance, and what’s next beyond cleaning—including maintenance and handyman services designed specifically for STR operators.Whether you’re managing one property or hundreds, this episode breaks down how professional operators are building reliable, scalable systems that protect performance and peace of mind.Topics covered:Why turnovers make or break guest experienceHow guest cleanliness reviews create real cleaner accountabilityPreventing last-minute no-shows and operational emergenciesScaling cleaning and maintenance without growing headachesTurno’s expansion into maintenance and contractor servicesWhat STR operators should expect in 2026 and beyondIf you’re serious about running a high-performing short-term rental, this is a must-listen episode.Get in touch with Chris:LinkedIn: Chris Rule Sign up at Turno here today!__Episode Sponsored By:STR SearchSTR Search is the industry leading property finder service. They've helped investors acquire over 325+ profitable STRs across the US. If you'd like the data professionals to help you find your next STR, reach out to STRsearch.com
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84
Monday Market Data: Breakdown of Big Bear, CA Market
In this episode, co-host Mark Lumpkin breaks down the short-term rental numbers for Big Bear Lake, one of Southern California’s most well-known mountain vacation markets.This episode takes a data-driven look at how revenue, occupancy, and nightly rates shift dramatically by bedroom count — and why Big Bear Lake behaves very differently from many STR markets across the country.You’ll hear insights on:Revenue potential from 3-bedroom through 6+ bedroom homesHow much income each additional bedroom can unlockOccupancy trends that stand out compared to national averagesThe massive gap between average and top-performing propertiesWhy larger homes dominate revenue in this marketWhether you already own in Big Bear Lake or you’re underwriting a potential deal, this episode gives you clear, actionable data to understand where the real upside lives.
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83
Scaling 50+ Airbnbs In Ohio
In this episode of the STR Investing Podcast, Taylor sits down with Nate Klatt — CPA, former startup operator, and co-founder of HomeHop — to break down how he went from flipping houses with thin margins to building a short-term rental portfolio, launching a property management company, and raising STR investment funds.Nate shares the real behind-the-scenes of scaling: why conservative underwriting matters when you’re taking friends-and-family money, how they structured investor returns, what changed once they brought in real design, and why they’re shifting toward bigger homes and higher-end amenities in their next fund.In this episode, you’ll learn:Nate’s path from Michigan State football + CPA to real estate entrepreneurThe biggest mistakes (and lessons) from their first flipsWhy they stopped chasing cheap renovations and started building properties people fall in love withHow promissory notes helped them scale early — and why they eventually launched a fundThe exact structure they used: preferred return, margins, and staying conservative on projectionsWhat it takes to build a real property management operation (tools, SOPs, and hiring VAs)Why larger homes and “hero amenities” are becoming the clearest path to outperforming in today’s marketWhere HomeHop is headed next: expansion decisions, fund strategy, and growth over the next 12–24 monthsConnect with Nate: LinkedIn: Nate Klatt Website: homehop.com__Episode Sponsored By:STR SearchSTR Search is the industry leading property finder service. They've helped investors acquire over 325+ profitable STRs across the US. If you'd like the data professionals to help you find your next STR, reach out to STRsearch.com
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82
Monday Market Data: Breakdown of Flagstaff, Az Market
It’s time for another Monday Morning Market Data Report — and this week we’re breaking down Flagstaff, Arizona.Mark walks through what the numbers actually say across 3-bed, 4-bed, 5-bed, and 6+ bedroom STRs, including how revenue, ADR, and occupancy shift as you scale up in size. And what makes this one interesting: Flagstaff looks like a “middle-of-the-country” baseline market… until you hit the bigger homes.In this episode, you’ll learn:What a “typical” 3-bedroom in Flagstaff earns vs. a top performerWhy 4-bed homes can earn more even with slightly lower occupancy (and why that’s not a bad thing)The real value of adding a 5th bedroom — and when it becomes a revenue multiplierThe wildest data point in this report: 6+ bedrooms nearly doubling 5-bedroom top-end revenueHow to use percentile data to set realistic revenue targets before you buyIf you’re trying to decide what size property you need to hit your STR goals — and whether it’s worth stretching into a bigger home — this Flagstaff breakdown makes it crystal clear.
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81
Selling LTRs and Cashing In On STRs
Taylor sits down with Jacob — a Bay Area tech professional turned short-term rental investor — to unpack the real story behind taking a “big swing” on a remote, high-risk property… and having it pay off.Jacob shares how growing up in San Francisco made real estate feel impossible, why a single long-distance rental accidentally sparked his investing journey, and what finally pushed him from long-term rentals into STRs.Then it gets real: an $800K lakefront property in Northern Michigan, a massive footprint (with an indoor pool), limited comps, sky-high interest rates, and the kind of renovation logistics that make most investors freeze. Jacob walks through the stress, the surprises, the launch chaos, and the unexpected part of the business he thought would be hardest… but wasn’t.In this episode, you’ll learn:Why Jacob believes long-term rentals rarely deliver “real” cash flow (and what surprises most first-time landlords)How he chose a Midwest market before the data was obviousWhat underwriting looks like when you don’t have clean comps — and how to build guardrails anywayThe behind-the-scenes reality of renovating and furnishing from across the countryThe launch lessons you only learn when guests are arriving tomorrowWhy self-managing wasn’t nearly as hard as he expectedHow one deal can change your investing path faster than you thinkIf you’ve been stuck in analysis paralysis, this one is a reminder that you don’t need perfect certainty — you need the right protections, a real plan, and the willingness to get in the game.__Episode Sponsored By:STR SearchSTR Search is the industry leading property finder service. They've helped investors acquire over 325+ profitable STRs across the US. If you'd like the data professionals to help you find your next STR, reach out to STRsearch.com
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80
Monday Market Data: Breakdown of Miami, FL Market
This week’s Monday Market Data Report takes us to Miami, Florida, one of the most talked-about short-term rental markets in the country. Is the hype justified? Mark breaks down the numbers by bedroom count to show where the real revenue gaps are—and why Miami rewards scale more than most markets.Inside this episode: • How 3-bedroom STRs range from average performers to nearly doubling revenue at the top • Why 4-bedroom properties see a major revenue jump with only a slight dip in occupancy • The eye-opening leap in performance for 5-bedroom homes, including six-figure potential • What 6+ bedroom luxury properties are earning and why occupancy stays strong across all sizes • The key takeaway: in Miami, bigger homes stay just as booked and earn significantly moreIf you’re considering investing in South Florida or already own in Miami, this data-driven breakdown will help you understand where bedroom count, nightly rates, and performance truly intersect.Tune in for the numbers, stay for the insights—and we’ll see you Friday for a new guest episode.
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79
Renovating and Building Florida STRs Remotely
From European boutique hotels to Florida short-term rentals—Chris has lived and breathed hospitality since he was a kid scrubbing dishes in his family’s German hotels. In this episode, Taylor sits down with Chris to unpack how his early exposure to real guest service shaped the way he builds, designs, and manages his thriving STR portfolio across Southwest Florida.Chris shares how years of traveling the world as a professional tennis player gave him a front-row seat to what great hospitality feels like—and what most operators get wrong.You’ll learn: • Why the check-in experience sets the tone for your entire guest stay • The biggest hospitality lessons Chris brought from boutique hotels to Airbnbs • How to identify “what’s missing” in your own STR setup by thinking like a guest • The mindset shift from athlete to investor—and how discipline translates across both fieldsIf you’ve ever wondered how to turn travel experience into hosting excellence, this episode connects the dots between service, design, and short-term rental success.__Episode Sponsored By:STR SearchSTR Search is the industry leading property finder service. They've helped investors acquire over 265+ profitable STRs across the US. If you'd like the data professionals to help you find your next STR, reach out to STRsearch.com
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78
Monday Market Data: Breakdown of Asheville, NC Market
This week’s Monday Market Data Report heads to Asheville, North Carolina—a market packed with charm, hype, and more than a few misconceptions. Is it oversaturated, or still full of opportunity? Mark breaks down the real numbers by bedroom count to find out where the smart money wins.What you’ll learn: • How 3-bedrooms stack up—why the top 10% outperform the average by nearly $30K a year • The massive jump from 3 to 4 bedrooms, and what it takes to earn six figures in Asheville • Why 5-bedrooms only pay off if you’re a top performer • The surprising “sweet spot” for investors—6+ bedrooms nearly double revenue over smaller homes • How ADR, occupancy, and design decisions shift the math in one of the Southeast’s hottest STR marketsIf you’re eyeing the Blue Ridge Mountains, this data drop will show you where to buy, what to build, and how to stand out.
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77
How To Underwrite A Short Term Rental
Fail forward, buy smarter. In this solo deep-dive, Taylor breaks down real-world STR underwriting—no hype, just numbers. If you’ve ever “made a spreadsheet sing” to justify a deal, this one’s for you. Learn the exact framework he’s used to evaluate hundreds of thousands of properties over the past four years and how to stay disciplined when emotion wants the win.What you’ll learnThe anatomy of a winning pro forma: purchase price, debt structure, closing costs, and true Total OOP (down payment, reno, amenities, furniture, vendors).Building an optimization list that actually moves RevPAR (from paint to pickleball).Revenue the right way: comping like-for-like, using data tools (AirDNA/Rabbu), and modeling Low / Mid / High scenarios.Expense reality check: utilities, supplies, PM software, cleaning fees in vs. invoices out, HOA, taxes, insurance, CapEx & reserves.NOI vs. Free Cash Flow: what lives “above the fold,” why debt service ≠ mortgage, and how to compare deals apples-to-apples.Return stack 101: cash-on-cash, principal paydown, long-view appreciation (why you should zoom out 20–25 years), and a primer on the STR tax play.The baseball mindset: why looking at hundreds of deals to land a few great ones is normal—and healthy.__Episode Sponsored By:STR SearchSTR Search is the industry leading property finder service. They've helped investors acquire over 265+ profitable STRs across the US. If you'd like the data professionals to help you find your next STR, reach out to STRsearch.com
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76
Monday Market Data: Breakdown of Boise, ID Market
Monday Market DataBoise, IDAirbnb Performance Data___________________________________3 BedroomAnnual Revenue50th Percentile: $32,34375th Percentile: $40,76290th Percentile: $53,556Average Daily Rate50th Percentile: $13975th Percentile: $17190th Percentile: $220Occupancy50th Percentile: 56%75th Percentile: 66%90th Percentile: 77%________________________________4 BedroomAnnual Revenue50th Percentile: $42,91575th Percentile: $53,98890th Percentile: $67,302Average Daily Rate50th Percentile: $19175th Percentile: $24290th Percentile: $308Occupancy50th Percentile: 54%75th Percentile: 63%90th Percentile: 72%___________________________________5 BedroomAnnual Revenue50th Percentile: $48,95475th Percentile: $58,96690th Percentile: $65,074Average Daily Rate50th Percentile: $23575th Percentile: $26890th Percentile: $305Occupancy50th Percentile: 48%75th Percentile: 57%90th Percentile: 69%_________________________________6+ BedroomsAnnual Revenue50th Percentile: $79,85375th Percentile: $92,83090th Percentile: $100,616Average Daily Rate50th Percentile: $29675th Percentile: $50890th Percentile: $635Occupancy50th Percentile: 45%75th Percentile: 57%90th Percentile: 64%_________________________________Which market do you want to see next?
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75
More Money, Less Problems
Mark Lumpkin sits down with Nick Swanson and Alex from Chetu, a technology firm that has spent 25 years helping hotels, operators, and brands navigate digital transformation. Together, they unpack how AI is changing hospitality and what short term rental operators can do right now to stay ahead.Nick and Alex break down what agentic AI actually is, how it is already being used behind the scenes in hotels and restaurants, and why the next wave of tools will feel more like talking to a real person than fighting a phone tree. They also explain how STR hosts can use AI to refresh listings, improve Airbnb ranking, mine historic guest data, streamline pricing, and elevate guest communication without hiring a huge team.They share the story of Chetu's journey from tiny startup to a global company, and why AI is exposing digital weak spots that were papered over by old “transformation” slides. The conversation also tackles the big question on everyone’s mind: AI versus virtual assistants. Will AI replace VAs, or work alongside themIn this episode, you will learn:What agentic AI is and how it fits into hospitalityPractical ways AI can increase bookings and guest satisfaction in STRsHow to use AI to automate repetitive workflows and free your team to do higher value workWhy historic guest data is a goldmine that humans will never fully unlock on their ownHow to think about cost, data security, and using off the shelf tools versus custom buildsIf you are serious about using AI to grow your short term rental business, this episode will give you a clear, grounded starting point.__Episode Sponsored By:STR SearchSTR Search is the industry leading property finder service. They've helped investors acquire over 265+ profitable STRs across the US. If you'd like the data professionals to help you find your next STR, reach out to STRsearch.com
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74
Monday Market Data: Breakdown of Telluride, Co Market
Monday Market DataTelluride, COAirbnb Performance Data___________________________________3 BedroomAnnual Revenue50th Percentile: $75,28375th Percentile: $109,62690th Percentile: $141,127Average Daily Rate50th Percentile: $72075th Percentile: $88990th Percentile: $1,040Occupancy50th Percentile: 29%75th Percentile: 41%90th Percentile: 53%________________________________4 BedroomAnnual Revenue50th Percentile: $114,90575th Percentile: $169,34390th Percentile: $201,856Average Daily Rate50th Percentile: $1,09075th Percentile: $1,34090th Percentile: $1,642Occupancy50th Percentile: 27%75th Percentile: 42%90th Percentile: 50%___________________________________5 BedroomAnnual Revenue50th Percentile: $211,63575th Percentile: $283,94690th Percentile: $329,846Average Daily Rate50th Percentile: $1,54875th Percentile: $1,84890th Percentile: $2,816Occupancy50th Percentile: 33%75th Percentile: 50%90th Percentile: 72%_________________________________6+ BedroomsAnnual Revenue50th Percentile: $279,31675th Percentile: $386,92590th Percentile: $416,455Average Daily Rate50th Percentile: $2,33275th Percentile: $2,62490th Percentile: $2,729Occupancy50th Percentile: 37%75th Percentile: 57%90th Percentile: 61%
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73
Don't Let Being Hangry Ruin Your Vacation
Mark sits down with Siddhi Mittal, the founder of yhangry—a fast-growing platform that connects guests with private chefs at shockingly affordable prices. Think three-course meals starting around $60 per person… cooked in your vacation rental, cleaned up afterward, and delivered by vetted professional chefs.What started as a simple idea in London has now become a global movement—one that’s reshaping guest experience inside short-term rentals. And here’s the wild part: Siddhi didn’t even realize STRs were half their market until the data smacked her in the face. Since then, yhangry has partnered with over 130,000+ vacation rental units, doubled the number of chefs Airbnb has in the U.S., and is rapidly expanding across the U.S., Europe, and Dubai.In this episode, you’ll learn: • Why private chefs are becoming one of the most requested STR add-ons • How property managers are using yhangry to increase conversions and boost guest reviews • The surprising ways travel habits differ between U.S. and UK guests • What a partnership looks like—affiliate links, dashboards, payouts, and ease of setup • How user-generated content (UGC) from chef experiences drives direct bookings • The story behind yhangrys first-ever booking… featuring eight influencers and an explosion of overnight viralitySiddhi also breaks down the myths around private chefs (spoiler: it’s NOT bougie), the psychology of “vacation mode” spending, and why curated in-home dining is becoming the next major amenity in hospitality.If you're looking for new revenue streams, higher guest satisfaction, and a true differentiator in your market—this episode is a must-listen.___Episode Sponsored By:STR SearchSTR Search is the industry leading property finder service. They've helped investors acquire over 265+ profitable STRs across the US. If you'd like the data professionals to help you find your next STR, reach out to STRsearch.com
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72
Monday Market Data: Breakdown of Bend, OR Market
Monday Market DataBend, ORAirbnb Performance Data___________________________________3 BedroomAnnual Revenue50th Percentile: $41,64275th Percentile: $55,34690th Percentile: $70,594Average Daily Rate50th Percentile: $23375th Percentile: $28190th Percentile: $329Occupancy50th Percentile: 41%75th Percentile: 56%90th Percentile: 69%________________________________4 BedroomAnnual Revenue50th Percentile: $46,17275th Percentile: $68,35090th Percentile: $86,397Average Daily Rate50th Percentile: $31975th Percentile: $37990th Percentile: $475Occupancy50th Percentile: 35%75th Percentile: 49%90th Percentile: 59%___________________________________5 BedroomAnnual Revenue50th Percentile: $70,77175th Percentile: $94,77590th Percentile: $109,959Average Daily Rate50th Percentile: $45675th Percentile: $54290th Percentile: $647Occupancy50th Percentile: 38%75th Percentile: 50%90th Percentile: 58%_________________________________6+ BedroomsAnnual Revenue50th Percentile: $102,52575th Percentile: $112,21490th Percentile: $162,525Average Daily Rate50th Percentile: $60075th Percentile: $78790th Percentile: $1,158Occupancy50th Percentile: 38%75th Percentile: 45%90th Percentile: 54%_________________________________
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71
Buying The Best STRs in Colorado
From pharmaceutical sales to $150 million in short-term rental transactions—this week’s episode dives deep with Chantal, a Colorado-based STR investor and brokerage owner redefining what it means to scale smart.Chantal shares how knocking on doors in pre-foreclosures led her to her first “honeymoon basement” Airbnb, how she built a thriving portfolio in one of the most regulated states, and what she’s learned helping hundreds of clients buy and sell STRs across Colorado.You’ll learn: • How she turned one underdog listing into a multi-million-dollar brokerage • Why most “turnkey” STRs for sale are actually underperforming assets—and how to spot opportunity fast • The insider playbook for selling an STR at a premium (clean books, strong revenue, and transparency) • How to navigate Colorado’s metro, resort, and mountain STR markets for long-term growthWhether you’re an agent eyeing the STR niche, an investor chasing appreciation, or just curious how to make a short-term rental business scale, this episode delivers a masterclass in combining passion with precision.___Episode Sponsored By:STR SearchSTR Search is the industry leading property finder service. They've helped investors acquire over 265+ profitable STRs across the US. If you'd like the data professionals to help you find your next STR, reach out to STRsearch.com
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70
Monday Market Data: Breakdown of Dallas, TX Market
Monday Market DataDallas, TXAirbnb Performance Data___________________________________3 BedroomAnnual Revenue50th Percentile: $39,14975th Percentile: $54,68990th Percentile: $75,451Average Daily Rate50th Percentile: $20875th Percentile: $26690th Percentile: $349Occupancy50th Percentile: 46%75th Percentile: 58%90th Percentile: 68%________________________________4 BedroomAnnual Revenue50th Percentile: $50,06375th Percentile: $75,32890th Percentile: $109,206Average Daily Rate50th Percentile: $26975th Percentile: $36990th Percentile: $498Occupancy50th Percentile: 46%75th Percentile: 58%90th Percentile: 68%___________________________________5 BedroomAnnual Revenue50th Percentile: $81,88075th Percentile: $115,92890th Percentile: $154,959Average Daily Rate50th Percentile: $42075th Percentile: $55290th Percentile: $718Occupancy50th Percentile: 48%75th Percentile: 62%90th Percentile: 69%_________________________________6+ BedroomsAnnual Revenue50th Percentile: $100,56575th Percentile: $158,89690th Percentile: $201,354Average Daily Rate50th Percentile: $56475th Percentile: $75590th Percentile: $845Occupancy50th Percentile: 51%75th Percentile: 59%90th Percentile: 67%_________________________________
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69
Monday Market Data: Breakdown of Yosemite, CA Market
Monday Market DataYosemite, CAAirbnb Performance Data___________________________________3 BedroomAnnual Revenue50th Percentile: $33,50375th Percentile: $50,71290th Percentile: $78,121Average Daily Rate50th Percentile: $24075th Percentile: $30290th Percentile: $409Occupancy50th Percentile: 32%75th Percentile: 46%90th Percentile: 60%________________________________4 BedroomAnnual Revenue50th Percentile: $40,29875th Percentile: $59,05890th Percentile: $81,795Average Daily Rate50th Percentile: $29675th Percentile: $38590th Percentile: $489Occupancy50th Percentile: 29%75th Percentile: 41%90th Percentile: 53%___________________________________5 BedroomAnnual Revenue50th Percentile: $56,71475th Percentile: $93,68590th Percentile: $121,317Average Daily Rate50th Percentile: $45675th Percentile: $60990th Percentile: $744Occupancy50th Percentile: 30%75th Percentile: 43%90th Percentile: 53%_________________________________6+ BedroomsAnnual Revenue50th Percentile: $92,15675th Percentile: $131,30890th Percentile: $187,263Average Daily Rate50th Percentile: $65875th Percentile: $87890th Percentile: $1,058Occupancy50th Percentile: 33%75th Percentile: 48%90th Percentile: 57%
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68
Haunted Hosts: Real-Life Horror Stories Part 2
It’s late—around 10:30 p.m.—when Mark gets a calm call no host ever wants: “We have a little problem…the cabinets just fell off the wall.” In Part 2 of our Halloween Special, operations pro Misty Schmidt walks us through a surreal scene: upper kitchen cabinets ripping off the wall, 24 place settings shattering, and a heroic guest scooping glass with a snow shovel…in flip-flops. Misty shares:How she triaged a true “oh-no” moment with safety-first steps and on-site cleanupWhy installation quality (anchors, weight, wall type) matters more than you thinkWhat thoughtful recovery looks like: immediate response, refund, and personalized gifts (yes, tequila and local cigars)—leading to a 5-star reviewPlus, Mark wraps with real Reddit horror stories (from no-show hosts to “watched on camera” creepiness) and the big takeaway after dozens of convos at VRMA: genuine STR nightmares are rarer than the internet suggests—great systems and fast empathy go a long way.You’ll learn: crisis playbooks for hosts, guest comms that defuse drama, and how to turn a disaster into loyalty.___Episode Sponsored By:STR SearchSTR Search is the industry leading property finder service. They've helped investors acquire over 265+ profitable STRs across the US. If you'd like the data professionals to help you find your next STR, reach out to STRsearch.com
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Monday Market Data: Breakdown of Whitefish, MT Market
Monday Market DataWhitefish, MTAirbnb Performance Data___________________________________3 BedroomAnnual Revenue50th Percentile: $45,99075th Percentile: $62,55590th Percentile: $88,592Average Daily Rate50th Percentile: $38075th Percentile: $47490th Percentile: $585Occupancy50th Percentile: 33%75th Percentile: 45%90th Percentile: 55%________________________________4 BedroomAnnual Revenue50th Percentile: $64,53875th Percentile: $87,02890th Percentile: $114,867Average Daily Rate50th Percentile: $49375th Percentile: $60790th Percentile: $875Occupancy50th Percentile: 34%75th Percentile: 45%90th Percentile: 58%___________________________________5 BedroomAnnual Revenue50th Percentile: $71,60475th Percentile: $91,72290th Percentile: $107,812Average Daily Rate50th Percentile: $55775th Percentile: $71090th Percentile: $771Occupancy50th Percentile: 32%75th Percentile: 44%90th Percentile: 57%_________________________________6+ BedroomsAnnual Revenue50th Percentile: $124,60375th Percentile: $160,98790th Percentile: $183,155Average Daily Rate50th Percentile: $81675th Percentile: $96590th Percentile: $1,321Occupancy50th Percentile: 38%75th Percentile: 45%90th Percentile: 57%
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ABOUT THIS SHOW
Unlock financial freedom through short-term rental investing with hosts Taylor Jones and Mark Lumpkin. Each week, they sit down with the biggest names in the STR industry to uncover what’s working right now — from acquisitions and design to operations, marketing, and scaling portfolios.Taylor has helped acquire and manage over 500+ STRs, while Mark brings years of hands-on experience transforming properties into high-performing investments. Together, they break down real strategies, real numbers, and real stories that help investors grow smarter and faster.Whether you’re buying your first Airbnb or expanding a multi-market portfolio, this show is your roadmap to building wealth and freedom through short-term rentals.Subscribe and start turning your STR goals into results.
HOSTED BY
Taylor Jones & Mark Lumpkin
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