Monday Market Data: Breakdown of San Diego, CA Market

San Diego has some of the strongest STR revenue numbers we’ve seen—but getting into the market comes with a major hurdle.In this Monday Market Data Report, Mark Lumpkin breaks down the San Diego, California short-term rental market, including tourism, regulations, revenue by bedroom count, and the amenities investors need to compete.The numbers get interesting fast:1 Bedroom → ~$81K/year average2 Bedrooms → ~$92K/year3 Bedrooms → ~$102K/year4 Bedrooms → ~$115K/year5 Bedrooms → ~$161K/year7 Bedrooms → ~$200K/year averageThe biggest jump? Going from four to five bedrooms adds roughly $45K+ in average annual revenue, while some top-performing larger properties are reaching $300K–$500K in revenue.Mark also breaks down San Diego’s amenity stack, where fire pits and hot tubs are common—but movie theaters, saunas, mini golf, and pickleball courts remain rare.The opportunity is there. The challenge is navigating San Diego’s strict STR permitting environment and finding a property that can actually operate.Tune in for the complete breakdown.