Morgan Zanotti, Founder of Primal Kitchen and Waay: From Underdog to Millions, Women Thriving in Male-Dominated Spaces, and Balancing Family & Ambition episode artwork

EPISODE · Mar 30, 2026 · 52 MIN

Morgan Zanotti, Founder of Primal Kitchen and Waay: From Underdog to Millions, Women Thriving in Male-Dominated Spaces, and Balancing Family & Ambition

from Main Character Mindset · host Jenny Jennings

In this episode, I sit down with Morgan Zanotti, co-founder of Primal Kitchen, and CEO/founder of Waay, a sparkling clear protein drink. She is an entrepreneur, mom of three, and someone who truly embodies what it means to build before you feel ready. We get into her early career journey and the moment she took a massive leap and said yes to an opportunity she wasn't fully qualified for… that later turned into a company selling for millions. It's a real conversation about risk, trusting yourself, and figuring things out as you go. We also talk about her relationship with money and success, how that's evolved over time, and what it's like navigating rooms where you're underestimated or overlooked—especially as a woman in business. Morgan shares what balancing entrepreneurship and motherhood actually looks like, and one of my favorite parts of this conversation: why deeply understanding people and building genuine relationships is one of the most powerful tools you can have in business. Thank you so much for supporting the show! Don't forget to hit subscribe and leave a rating and review of the show! It helps so much. See you soon Main Character's. For Main Character Mindset Podcast's Instagram click here  For Main Character Mindset Tiktok click here For Jenny's Instagram click here For Jenny's Tiktok click here For Morgan's Instagram click here For Morgan's Tiktok click here To Purchase WAAY Sparking Clear Protein Drink click here For WAAY's Instagram click here For WAAY's Tiktok click here  

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Morgan Zanotti, Founder of Primal Kitchen and Waay: From Underdog to Millions, Women Thriving in Male-Dominated Spaces, and Balancing Family & Ambition

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