MWH 032 : How To Gain Exposure And Grow Your Brand On Instagram With Amy (My Tiny Wardrobe)

I am MAD about Instagram. I have been able to grow my brand presence there, over the past 7 months, quicker than any other platform I’m on and I’ve done it without a product. I make that last point because I know a lot of mumpreneurs with service-based businesses feel like they need a product to be able to gain exposure and grow their brand quickly on Insta.I disagree.You don’t need a product but you do need 3 other ingredients to grow your brand on Instagram. So what are they?IntentionConsistency; andA willingness to collaborate authenticallyMy guest this week is a super star mumpreneur when it comes to supporting other mama businesses on Instagram. Amy Goller is the owner of My Tiny Wardrobe, a Sydney based online store providing designer children’s clothes and accessories.Amy is an incredible designer, maker and business women and we just share so much in terms of business values and vision, I had to get her on the podcast to share her story and social savviness when it comes to how she has used the platform to gain exposure and grow her brand on Instagram.You’re going to be inspired by her story and you’re going to be buzzing with ideas for how you can use Instagram, with intention, to grow your biz.Join me as we chat about:Amy’s startup journey - from idea to launch.Ways to grow your business with authentic collaboration.How to strike up a collaboration opportunities with other brands.Ways to gain exposure and grow your brand via social media.How to get the most out of Instagram for your biz.Brand Reps - What you need to know.Behind the scenes, things you may not know about Brand Reps.Advice for people wanting to start their on biz online.Bonus Content UpgradeTo tie in nicely with this week’s topic, Instagram, I’ve created a bonus for you with my handbook of '10 Ways To Gain Exposure and Grow Your Brand On Instagram'. Many mumpreneurs go straight to Giveaways, Brand Reps or running a sale as the only three ways to grow their brands on Instagram and this certainly does not have to be the case. Check it out at www.mumswithhustle.comSend us Fan MailThis podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:Freedom Filled BusinessFreedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.Freedom Filled® Mastermind The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.Reels for Business CourseMaster the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.FREE Instagram Bio ChecklistWant to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...