MWH 118 : Instagram Stories - Getting Real On What You Should And Should Not Be Sharing

Instagram Stories are becoming more and more popular and resourceful for brands and businesses who want to target their tribe directly. Did you know that 1/3 Instagram users are using Instagram Stories each day? Users are either creating their own or viewing yours... and if you think about it, that equates to roughly 300 million people utilising Instagram Stories every single day. #TotallyCrazyThe super exciting thing about Instagram Stories is that users are engaging more than just viewing. They're sending DMs, participating in polls, etc. Did you know 1 in 5 Stories receives a DM? Yep! That means businesses are getting clients and making sales - simply by using Instagram Stories.If you would prefer to listen to this podcast with the added bonus of more juicy insights into understanding Stories from the viewer’s point of view, give the podcast a listen. However, if you’d rather consume this content by reading, then here you go!I really wanted to take today to discuss Instagram Stories because they're still relatively new. I wrote a sweet little blog post on creating kick-ass Instagram Stories a few months ago, but since then Stories has blown up to become a really convenient marketing tool with tons of new features.Regardless of how cool Stories are becoming, it's hard to gauge what people like and dislike. Have you ever questioned whether the content you're putting out on Stories is interesting to your tribe? Or maybe you're wondering if you need to switch your Stories up to get users engaged?I truly love Instagram Stories, and I believe the more we talk about them, the more we will figure out what users are loving and what they're not loving. But because I'm eager to get into the nitty gritty of what your tribe is after, I've already asked my hungry tribe of hustlers to see what they like in Stories!Yep, I've done the research for you. So, how will you know if this episode is insightful for you?Send us Fan MailThis podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:Freedom Filled BusinessFreedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.Freedom Filled® Mastermind The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.Reels for Business CourseMaster the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.FREE Instagram Bio ChecklistWant to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...