MWH 256 : 300 Followers And A Booked-out Business with Kara Lehmann

I don’t know about you, but I love myself a good pivot story! When someone takes one set of skills, knowledge, expertise or experience from one kind of situation or one type of profession and repackages it to completely doing something brand-new. That brand-new thing is creating a new booked-out business!I love it when people take something that wasn’t previously online to then creating an online business or online way of serving through a new business. So cool!That’s exactly what we’re chatting about in the podcast today.LISTEN NOW!I’ve invited Kara Lehmann over on the Mums with Hustle podcast to share with us the pivot she did in her business. She’s the owner of Beauty Boss VA and a member of my Social Method Society. Her online business is quite new. She started around March this year, at the beginning of the Covid-19 pandemic.She’s here today to share how she’s started a new way of serving her audience.Kara is a mum of 3 and she has spent the last 16 years in the beauty industry, navigating salon business on her own. After her youngest child was born, she realised that returning to work in the salon environment was really not what she wanted to do anymore. It wasn’t serving her and it wasn’t serving her family. She then decided to create Beauty Boss VA. Kara’s truly one powerhouse of resilience! She’s a living example that the number of your Instagram followers don’t matter as long as you have your soulmate followers - your ideal audience. Through the years, she learnt what it meant to truly never give up, no matter what. She’s now killing it in her business with her mission to help more women train as virtual assistants, so like her, they can also work in the industry that they love. Girlfriend, I’d love to hear your biggest takeaway on this episode! Send me an email or DM me on Instagram @mumswithhustle. Until next week, stay happy in your hustle!Send us Fan MailThis podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:Freedom Filled BusinessFreedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.Freedom Filled® Mastermind The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.Reels for Business CourseMaster the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.FREE Instagram Bio ChecklistWant to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...