MWH 552 - How Ali Broinowski Built, Launched And Sold Her First Online Course At 57

You do not need a big audience, a slick launch, or perfect tech to package your expertise into an online offer. You need to commit in front of people who will hold you to it, and then personally invite the right-fit women who are already waiting for what you know.In this episode I talk with Ali Broinowski, founder of Cloth & Feather in regional New South Wales and creator of The Curated Home Method. Ali joined the Freedom Filled® Mastermind at the start of the year with no online course, no launch experience, and a very full life already. She is now mid-delivery of her first cohort of 10 women.Ali walks through the whole arc honestly. The waitlist of about 40. The morning she opened the doors and nobody came. The one woman who joined on day four or five. The decision to stop pushing on social and instead email the waitlist one by one, personally, which filled her five spots within 48 hours and then doubled it to 10. No webinar. No funnel theatrics.We also get into the friend who asked point blank why anyone would even want her course, and the unedited reel she filmed in her car that same afternoon which hit around 56,000 views. The brand new Instagram account that went from 50 followers to 4,716 people off 37 unedited posts. The cohort member whose feedback handed Ali her messaging. And why, at 57, Ali believes it is not too late, it is just the beginning.If you are a coach, creative, practitioner or service provider sitting on expertise you have not packaged up yet, this conversation is your permission slip to start small and start now.Connect with Ali:Website 🌐: https://www.clothandfeather.com.auInstagram 📲: https://www.instagram.com/cloth.and.featherSend us Fan MailThis podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:Freedom Filled BusinessFreedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.Freedom Filled® Mastermind The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.Reels for Business CourseMaster the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.FREE Instagram Bio ChecklistWant to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...